Jorge Alberto Diaz Gomez – GC Powerlist
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Colombia 2022

Sports and media

Jorge Alberto Diaz Gomez

General secretary and legal director | Caracol Primera Cadena Radial Colombiana

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Colombia 2022

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Jorge Alberto Diaz Gomez

General secretary and legal director | Caracol Primera Cadena Radial Colombiana

What are the most significant cases or transactions that your legal team has recently been involved in?

Due to the Covid-19 pandemic, the last two years have brought several challenges to every company. As a legal team we have adapted to the new needs and requirements of clients, taking advantage of the opportunity to generate operational synergies and optimise the processes in which we are involved. Additionally, we have actively participated in the process of digital transformation of Caracol Radio and its radio and digital assets, ensuring compliance with applicable standards and regulations.

How have you harnessed technology to improve output or drive efficiencies?

In the media business, technology is a fundamental development tool and we have understood and implemented it in our daily activity, defining agile interaction mechanisms and standard document and contract models to facilitate relationships with customers and suppliers.

As we enter the next decade, what skills will an in-house lawyer need to succeed in the modern in-house industry?

In addition to permanent education and training, creativity and adaptability to the needs of the client, within the limitations of the regulations, are essential.

Jorge Alberto Diaz Gomez - Colombia 2023

General secretary and legal director | Caracol Primera Cadena Radial Colombiana

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Jorge Alberto Diaz Gomez - Colombia 2018

Legal director | Caracol Radio

Since its founding in 1948, Caracol Radio has become one of Colombia’s largest and most popular radio networks with a portfolio of leading stations. Jorge Alberto Diaz Gomez joined the...

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