About

A highly analytical and creative lawyer with excellent interpersonal skills and a constant drive to learn and work with others, Silvia Rueda has extensive experience in consumer and foreign exchange law. As head of the legal function of Bimbo Colombia, the Colombian arm of the Mexican multinational bakery product manufacturing company, Silvia Rueda operates as the sole lawyer and oversees an extensive network of external lawyers in order to protect the company. She is responsible for all legal aspects of the business, with the exception of those related to taxes and labor. Pursuing legal cultural development and improvement on risk management control, Rueda has developed a contracts drafting policy, which has been utilised throughout the company. Rueda joined her current employer, four years ago, from Mecánicos Asociados (MASA), a leader in the provision of comprehensive asset management services for the oil industry. Prior to that Rueda worked in private practice with three Colombian firms: Lloreda Camacho & Co, Cámara de Comercio de Bogotá and Aseguradora el Libertador. Rueda found her move in-house to be highly rewarding, but challenging: ‘It was somewhat difficult to move from a law firm where you have to manage specific topics to an in-house department, where you handle a wide range of legal subjects regarding every branch of law, and being a facilitator for the business working for simplicity that minimises risk’, Rueda says.