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Southeast Asia Teams 2023

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Southeast Asia Teams 2023

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Dyson is a multinational technology company headquartered in Singapore. Founded in 1991 by James Dyson, Dyson is a world leader in the design and manufacture of household and commercial appliances such as vacuum cleaners, air purifiers, hair dryers and stylers, air-purifying headphones and lights. In 2019, Dyson announced the company’s headquarters move from United Kingdom to Singapore and in March 2022, officially opened its global headquarters at St James Power Station.

At Dyson, we are focused on using technology and ingenuity to solve the problems that others have ignored. Following that spirit, the Dyson APAC legal team handles a wide ranging scope of legal affairs and provides support to the company’s operations across Singapore, ASEAN, Australasia, South Korea, Japan, and India. The team collaborates with various business units and global legal functions to deliver support for business priorities in a strategically efficient way. Over the last few years, the team has embraced new ways of working which has reduced duplication of work and has resulted in a more aligned and effective way of working with internal stakeholders. These new methodologies have encouraged the legal team to prioritise their workload, optimising in-house legal support, and more actively playing their role as a business partner in contributing to Dyson’s overall business objectives.

The Asia Pacific legal team operates across a wide range of business scope, including legal topics and risks relating to new product development, contracts, compliance, consumer and competition. Over the last several years, a core focus has been on building strong commercial risk assessment skills and developing a clear plan for the legal function to support the business. It is a core value of Dyson that we are always seeking to increase our efficiency and sustainability in everything we do. So, as a global leader in our industry, the legal team strives to be a trusted business partner delivering commercially focused and strategically aligned legal services through people, platforms and processes as well as improving the quality, consistency and accessibility of legal service.

In late 2017, Sir James Dyson announced his company would invest around £2.5bn to bring an electric car to market by 2020. Big numbers, but then Dyson spends several million...

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