As a global leader in Advanced Analytics and Artificial Intelligence, SAS is dedicated to transforming a world of data into a world of intelligence. Over the past year, we have focused on advancing our cloud services and AI-driven solutions, with significant enhancements to SAS Viya, a cloud-native and cloud-agnostic platform. This platform empowers organisations to make faster, more informed decisions by leveraging real-time analytics and machine learning capabilities. Our tailored solutions, particularly for the banking sector, address critical needs such as fraud detection, risk management and customer intelligence to assist financial organisations in safeguarding assets, optimising operations and delivering personalised customer experiences.

In Thailand, SAS continues to drive growth through cloud-based services and AI-powered solutions. Our tools help clients meet compliance and regulatory standards and enable them to adapt to challenges and seize opportunities in competitive markets. Fraud intelligence and risk management platforms are just a few examples of how SAS empowers organisations to thrive.

As legal counsel, I play a vital role in supporting SAS’s strategic initiatives. This includes guiding software and professional services agreements, navigating complex legal landscapes and ensuring compliance with evolving regulations. By leveraging my expertise in licensing, contract negotiation and regulatory requirements, I help streamline transactions, foster trust and contribute to successful business outcomes.

By collaborating with cross-functional teams, I align legal strategies with SAS’s business objectives, ensuring our focus on cloud and AI advancements is supported by robust legal frameworks. This approach helps SAS remain at the forefront of innovation, driving customer success and business growth.

How do you approach managing legal aspects during periods of instability or crisis to ensure the organisation’s resilience?