Sarvagram, a company providing financial services and allied interventions to improve the productivity of individuals and small enterprises in rural and semi-urban India using technology, has raised its second round of funding of INR 77 Crores led by Elevation Capital along with pro-rata participation from existing investor Elevar Equity.

Sarvagram is building India’s first household centric, data-science led ‘high-tech high-touch’ distribution platform providing a bouquet of financial and productivity-enhancing offerings to meet the growing aspirations of rural India. Sarvagram is co-founded by Utpal Isser and Sameer Mishra, who brings more than 20 years’ of experience across retail, rural banking and NBFCs.

Elevation Capital (formerly SAIF Partners) is an early-stage investor, with $2 billion under management across consumer internet, financial services, logistics, enterprise SaaS, consumer brands and B2B services, including several category-defining players such as Paytm, Swiggy, Urban Company, ShareChat, Meesho, NoBroker, Spinny, Acko, NSE and Aye Finance.

Elevar Equity, a human-centered capital firm, invests in transformative and scalable entrepreneurial ventures focused on underserved customers in low income communities in India and Latin America.

Link Legal India Law Services advised Sarvagram and its founders led by a team comprising the Co-Managing Partner Nusrat Hassan, Associate Partner Yosham Vardhan, Senior Associate Ankit Agarwal and Associate Abhinav Anand.

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