Ronald Urbach > Davis+Gilbert LLP > New York, United States > Lawyer Profile
Davis+Gilbert LLP Offices
1675 BROADWAY
NEW YORK, NY 10019
NEW YORK
United States
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Ronald Urbach
Work Department
Advertising + Marketing | Intellectual Property + Media
Position
Partner/Co-Chair
Career
Ron Urbach has been a firsthand participant in the history and recent explosive growth of the advertising and marketing ecosystem — and the laws that apply to it. He advises marketing-driven clients in every sector and subsector, helping them successfully navigate legal issues with practical business solutions.
In the course of his career, Ron has seen industries and marketing practices emerge and adapt as technologies, regulatory frameworks and consumer needs change. This makes him a savvy guide, especially to companies that push the boundaries of business and law. Whether drafting agreements, handling challenges — governmental, competitor or consumer — or as an astute adviser, his unique perspective and ability to evaluate business risk in unsettled legal environments are indispensable to his clients.
To Ron, the law is more a tool than a restraint — it’s a means of moving his clients forward in practical and efficient ways. His clients credit him with speaking their language, with thinking like they do, and with appreciating the nuances of their business and the complexities of their markets. They see him as someone with a gift for translating arcane legal concepts and new regulatory schemes into actionable business advice.
Known as a key participant working with agencies, brands, media companies, online platforms and consumer-driven businesses of every stripe, Ron stays in front of the developments and innovations that drive their industries. In a field so dynamic and fast-moving, he takes it upon himself to see around corners and to ferret out the next opportunity — or threat — his clients will have to face.
In working with clients and sectors so intensely and completely, Ron provides a holistic view of the legal and business issues that are often intertwined. Taking a solutions-first attitude, Ron helps clients achieve their business goals as he resolves their legal issues. Seeing beyond the law and the legal task while thinking and feeling like a client is a hallmark of Ron’s practice.
Education
Washington University School of Law, St. Louis, J.D., 1976; Clark University, B.A., magna cum laude, 1973
Lawyer Rankings
United States > Media, technology and telecoms > Advertising and marketing: transactional and regulatory
(Hall of Fame)Davis+Gilbert LLP covers a myriad of transactional and regulatory work spanning prosecution and defense in competitive, regulatory, and reputational cases, as well as in emerging areas such as generative artificial intelligence and IP-related risks. The group represents impressive clients from a range of industries, including household name brands. Practice co-chair Ronald Urbach
has extensive experience representing clients before governmental and regulatory bodies including the NAD, NARB, and FTC. Richard Eisert, co-chair of the firm, specializes in the technology sector and covers e-commerce, IP, and privacy law. Another key name in the firm is Howard R Weingrad who handles content review and production, celebrity endorsement and talent engagement, and pre-litigation IP and contract dispute resolution. Allison Fitzpatrick is recognized for her expertise in digital media including social media, influencer marketing, and native advertising. Aaron Taylor plays a pivotal role in the firm, regularly challenging and defending false advertising claims. Both Paavana Kumar and Samantha Rothaus were promoted to partner in January 2023, and they focus on advertising campaign matters and IP, respectively. Associates Louis DiLorenzo and Alexa Meera Singh are notably involved in advising on regulatory requirements. All individuals mentioned are based in New York.
United States > Intellectual property > Copyright
New York-based firm Davis+Gilbert LLP employs the bench strength of its experienced team to advise such household names as Little Caesars on the management and protection of their global copyright portfolios. The practice is headed by advertising and marketing expert Ronald Urbach, who brings expertise to clients across such spaces as the automotive industry, electronics, and food and beverages. Marc Rachman specializes in complex disputes involving music, photo, pictorial, sculptural, and literary works. Seasoned IP litigator, arbitrator, and mediator Guy Cohen draws on over 25 years of experience in the IP space to represent businesses in media, consumer goods, manufacturing, and retail. Sara Edelman acts for content creators, advertising agencies, and fashion companies. Ashima Dayal, a specialist in disputes over the usage of third-party content, advises authors, book publishers, filmmakers, and fashion designers. Key support is provided by associate Danielle Zolot. Louis DiLorenzo was promoted to partner in January 2024. All the lawyers mentioned work in the New York.
Lawyer Rankings
- Advertising and marketing: transactional and regulatory United States > Media, technology and telecoms
- Hall of Fame United States > Media, technology and telecoms > Advertising and marketing: transactional and regulatory
- Copyright United States > Intellectual property