Mr William Borchard > Cowan, Liebowitz & Latman, PC > New York, United States > Lawyer Profile
Cowan, Liebowitz & Latman, PC Offices
114 WEST 47TH STREET
NEW YORK, NY 10036
NEW YORK
United States
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Mr William Borchard
Work Department
Copyright. Trademark.
Position
Senior Counsel. Bill has handled domestic and international trademark and copyright matters at the highest level for over 60 years. He has counseled and represented clients on domestic and international trademark matters concerning clearance, registration, proper use, licensing, contested administrative proceedings and infringement claims. He became Senior Counsel in January 2024 and is now focusing on providing guidance and advice to other lawyers within our firm and writing informative and engaging articles on intellectual property law developments.
Career
Admissions: New York, United States Court of Appeals for the Third, Federal Circuit, United States District Court for the Eastern District of New York, United States District Court for the Southern District of New York, and United States Supreme Court.
Recognitions:
- New York “Super Lawyers” Intellectual Property Law (2006 to present)
- The Best Lawyers in America for Copyright and Trademark Law (2003 to present)
- International Who’s Who of Trademark Lawyers (Law Business Research Ltd. 2001 to present)
- Guide to the World’s Leading Trade Mark Law Practitioners (Euromoney Legal Media Group 2000 to present)
- Who’s Who in America – Law (Marquis Who’s Who 1989 to present)
- Who’s Who Legal, IP – Trademarks (Law Business Research Ltd.) (2002 to present, including Thought Leader – USA – IP – Trademarks, 2023)
Memberships
American Law Institute, Continuing Legal Education, Intellectual Property Advisory Panel (2014 to 2018).
Columbia University School of Law – Guest Lecturer, Trademark Licensing (1987-97).
The American Law Institute, Advisory Committee, Restatement (Third) of the Law of Unfair Competition (1986-92).
International Trademark Association-Legal Counsel (1988-91); The Trademark Reporter-Editor-in-Chief (1978-79), Advisory Board Member (1980-date), TMR Committee Member (2022-2023).
American Bar Association -Chairman of Copyright Division (1981-82) and Trademark Division (1984-85).
Education
Columbia Law School (J.D. 1964; Harlan Fiske Stone Scholar; Columbia Law Review), and Princeton University (B.A. 1960).
Lawyer Rankings
United States > Intellectual property > Trademarks: non-contentious (including prosecution, portfolio management and licensing)
The team at boutique New York firm Cowan, Liebowitz & Latman, PC brings strength to the registration, management, and enforcement of the international portfolios of household names multinationals such as Major League Baseball, J. Crew, and Sony Pictures Entertainment, across sectors ranging from sports, education, and entertainment to publishing, automotive, and financial services. The team is headed by Deborah Squiers, who applies longstanding experience to advising portfolio maintenance and complex overseas oppositions and cancellation proceedings. The practice is supported by trademark authority William Borchard and Joel Karni Schmidt, who specializes in assisting hotels and restaurants, video game and gaming technology companies, and counseling clients on the NFT space. Other key figures include Robert English, who represents clients in intellectual property-related transactional matters, including licensing and joint development agreements; Kieran Doyle, who manages matters in the footwear, food and medical marijuana spaces; sports and entertainment filing strategist Jeffrey Chery; and Joelle Milov, a specialist in domain name disputes who was appointed to partner in January 2023.