Dr Ádám Simon > Siegler Bird & Bird Ügyvédi Iroda > Budapest, Hungary > Lawyer Profile

With an ‘exceptional‘ scope of knowledge spanning both EU and Hungarian data protection law, Siegler Bird & Bird Ügyvédi Iroda offers privacy advice on a multi-jurisdictional basis. The ‘outstanding’ data protection team’s international clientele spans various industries, including automotive, healthcare and pharmaceutical. The group handles data breaches and proceedings before the Hungarian Data Protection Authority, as well as assisting with GDPR audits and compliance projects. Bálint Halász leads the team, supported by Ádám Simon, who specialises in data protection and commercial matters in the TMT sector, and Zoltán Tarján, who has expertise in employment-related privacy issues and direct marketing matters.

The pharmaceuticals sector is one of the IP team’s particular strengths at Siegler Bird & Bird Ügyvédi Iroda; the group is experienced in providing patent nullity, industrial property rights and trade mark advice to players operating in that field. The team has a wide-ranging contentious practice and is regularly involved in cross-border investigations and disputes. Its international reach also encompasses trade mark and domain name portfolio management and IP transfers. Practice head Bálint Halász focuses on contentious IP matters and leads on infringement litigation, anti-piracy strategies and alternative dispute resolution, while ‘highly skilled‘ Bettina Kövecses brings over 12 years’ experience in trade mark and design prosecution and enforcement to the group. Ádám Simon advises on licensing matters and Miklós Tar has extensive experience working with significant pharmaceuticals companies. Adél Gelencsér is another name to note.

The sports sector is a fast-growing area of expertise for the TMT team at Siegler Bird & Bird Ügyvédi Iroda; the practice advises on issues concerning sporting events, e-sports and gaming, and online sports betting. The team’s diverse clientele includes telecoms corporations and technology start-ups, as well as foreign investors and broadcasters. Operating at the forefront of emerging technologies, the practice also covers matters pertaining to AI, cloud services and cybersecurity. Bálint Halász heads up the practice, receiving instruction from an extensive roster of telecoms and online media service providers. Péter Rippel-Szabó takes a lead role in advice to sports industry clients, while Zoltán Tarján co-ordinates GDPR projects. Ádám Simon has particular experience in the advertising technology space, regularly advising media and technology companies on commercial and data protection issues. Adél Gelencsér represents clients before the National Media and the Infocommunications Authorities.