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ARTICLE · 18 JANUARY 2022

Fintales Issue 14: January 2022

We're witnessing the creative destruction of financial services, rearranging itself around the consumer. Whoever does this in the most relevant, exciting way using data and digital, wins!...

IndiaTechnology

We're witnessing the creative destruction of financial services, rearranging itself around the consumer. Whoever does this in the most relevant, exciting way using data and digital, wins!
–  Arvind Sankaran

Do you recall the last time you spoke to your bank? I can't.

I think it's because there is little to differentiate one bank's services from another. They offer the same services (at similar prices) through the same cookie cutter (and often glitchy) apps. Which is why they are being relegated to a behind-the-scene role for delivery of digital financial products (like lending and payments). Banking services are increasingly becoming commoditized. Fintechs, on the other hand, offer bespoke user experiences. They speak to you, in your language. They customise banking services and products. Like Fampay, which offers payment solutions specifically for teenagers. Which is why regulators are keen to give fintechs room to grow. Like this month, RBI allowed fintechs to

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