Log in or register
Share on LinkedInShare on LinkedIn

ARTICLE · 22 SEPTEMBER 2025

A Digital 'Jhakaas': What Denmark's Deepfake Law Means For India

Khurana & Khurana, Advocates and IP Attorneys
Explore more from Khurana & Khurana, Advocates and IP Attorneys

Imagine a world where your favourite actor's "Jhakaas" catchphrase is convincingly mimicked in a video, not by a skilled impressionist, but by a soulless algorithm.

IndiaTechnology
Manannya Bhandari
Manannya Bhandari
Author LinkedIn connections

Introduction

Imagine a world where your favourite actor's "Jhakaas" catchphrase is convincingly mimicked in a video, not by a skilled impressionist, but by a soulless algorithm. And now visualize that in the hands of someone who can generate the damaging, non-consensual video of you using the same technology, called deepfakes. It is not a science fiction, but our new reality. Deepfake is a worldwide crisis with claims that the number of deepfake videos has risen by more than 550 percent since 2019. Whether its shimmering bling of Bollywood or the peaceful European towns, this technology promises to chip away at the belief of the people, tamper with the political process and cause more severe individual damages.

We operate a free-to-view policy, asking only that you register in order to read all of our content. Please login or register to view the rest of this article.

Register for freeORLog in

The content of this article is intended to provide a general guide to the subject matter. Specialist advice should be sought about your specific circumstances.

Related Articles

Legal Intelligence Newsletters: sign up for the latest legal and regulatory news on your chosen topics

Read more about

Related Comparative Guides

See more popular content from

Article

Use Of Artificial Intelligence (AI) In Courts

On June 3, 2026, the Supreme Court of India’s AI Committee released preliminary draft of the Regulations for Use of Artificial Intelligence (AI) in Courts, 2026 (“The Draft”). This marks a shift from scattered experiments with AI tools for translation, transcription, research and case management. With over 93,000 pending matters as of March 2026, the guidelines aim to ease processes for officials and citizens. AI could help reduce backlogs through automated cause-list preparation, transcription, research, and defect scrutiny, but its use also raises serious concerns.
IndiaTechnology
S.S. Rana & Co.
S.S. Rana & Co.
Article

Fintech In India: An Overview Of The Current Regulatory Landscape

India's fintech market is one of the fastest growing in the world, and it shows no sign of slowing down. Estimates put the market at about USD 145 billion at the end of 2025, growing at a compound annual rate of 30.55% to reach roughly USD 550 billion by 2030. India's fintech adoption rate is around 87%, reportedly the highest anywhere and well above the global average of roughly 64% to 67%. Add the world's second-largest digital population and the runway looks long.
IndiaTechnology
Legitpro Law
Legitpro Law
Article

Cybersecurity Is Now A Contract Risk: What India's New Power-Sector Regulations Mean For Technology Vendors

For most technology vendors, cybersecurity has been a promise made to a customer, set out in a statement of work and enforced, if at all, through the contract. For vendors supplying India's power sector, that is changing. The Central Electricity Authority (Cyber Security in Power Sector) Regulations, 2026, notified on 31 July 2026 under the Electricity Act, 2003, impose obligations directly on vendors, alongside a far more demanding set of requirements for the power-sector entities they serve. Most of these provisions come into force on 1 April 2027.
IndiaTechnology
Legitpro Law
Legitpro Law
Article

CERT-In’s New AI-Vulnerability Guidelines: A Quick-Reference For OEMs, Tech Vendors And In-House Counsel

Cybersecurity regulation in India has, until now, largely spoken to the entity that suffers the breach. The 2022 CERT-In Directions issued under Section 70B of the Information Technology Act, 2000 fixed a six-hour reporting clock on the organisation that detects an incident. The new Guidelines flip the lens onto the entity upstream of that breach, the OEM or technology provider that built the product in the first place. For the first time, vendors supplying software, firmware, cloud platforms, or APIs into India carry direct, time-bound, and independently verifiable obligations of their own and not obligations that are merely passed through a customer contract, but obligations CERT-In itself may enforce.
IndiaTechnology
S.S. Rana & Co.
S.S. Rana & Co.
Article

Legal Metrology (Packaged Commodities) Amendment Rules, 2026: Enhancing Transparency And Consumer Protection In E-Commerce

The Legal Metrology (Packaged Commodities) Amendment Rules, 2026 introduce significant compliance obligations for e-commerce platforms, particularly regarding the disclosure of Country of Origin and other product information. This article analyses the key amendments, their implications for manufacturers, importers, and online marketplaces, and the broader objectives of strengthening consumer protection in the digital marketplace.
IndiaConsumer Protection
Khurana & Khurana, Advocates and IP Attorneys
Khurana & Khurana, Advocates and IP Attorneys
Article

Cross-Border Mould And Tooling IP : Protecting Manufacturing Assets In Outsourced Production

A comprehensive legal analysis of intellectual property ownership over moulds, tooling, CAD technical drawings, and product modifications in cross-border outsourced manufacturing. Covers supplier retention risks, unauthorised third-shift runs, ASEAN IP protection strategies for Indian OEMs, and a model supply-contract IP schedule.
IndiaIntellectual Property
Khurana & Khurana, Advocates and IP Attorneys
Khurana & Khurana, Advocates and IP Attorneys