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ARTICLE · 30 MAY 2014

New Guidelines For Online Consent

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The Federal, Alberta and British Columbia Privacy Commissioners released new guidelines for organizations collecting and using personal information online.

CanadaPrivacy
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On May 8, 2014, the Federal, Alberta and British Columbia Privacy Commissioners released new guidelines for organizations collecting, using and disclosing personal information online – "Guidelines for Online Consent" ("Guidelines").

The Guidelines stem from the concern that private organizations do not always effectively disclose their privacy practices to online consumers and the Guidelines are therefore intended to define the Privacy Commissioners' expectations regarding how organizations can ensure that they obtain meaningful consent in the online environment. Aside from having a simple and transparent privacy policy on the website, the Guidelines also recommend providing just-in-time privacy notifications to explain an organization's privacy practices at key points. Furthermore, the Guidelines consider the special circumstances that may arise when an organization is managing the personal information of youth accessing the organization's website, such as the

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