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Competition and antitrust
Competition and antitrust - ranked: tier 4


A former chief advisor at SIC, Felipe Serrano heads the competition practice at SERRANOMARTINEZ S.A.S., a boutique which opened its doors in 2017. Clients note that the ‘appropriateness of their advice and their connections to the relevant authorities result in great representation’. The firm advised airline Avianca on its acquisition of a majority holding in Servicios Aeroportuarios Integrados (the largest ground handling company at Bogota’s El Dorado airport) in a transaction that constituted a horizontal and vertical merger. The practice also advised Unilever Andina with its pre-merger review procedure before the competition authority for the acquisition of Quala’s personal care brands in Colombia.

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Corporate and M&A
Corporate and M&A - ranked: tier 6

Serranomartinez S.A.S.

Established in 2017, new entry to the ranking SERRANOMARTINEZ S.A.S. is a boutique specialised in corporate and competition law. Juan Diego Martinez heads the corporate and M&A area with co-founding partner Felipe Serrano. Both are praised by clients who recommend them ‘for a personalized counsel in complex and elaborate corporate matters’. The team advised JA Advisors on its $3.5m acquisition of the outstanding 73% of share capital of Dreamer US, parent company of the Colombian hostel chain Dreamer Hostels.

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Offices in Bogota

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