Tally Smitas > Pinheiro Neto Advogados > Sao Paulo, Brazil > Lawyer Profile

Pinheiro Neto Advogados
RUA HUNGRIA, 1100
SÃO PAULO, SP 01455-906
Brazil
Tally Smitas photo

Work Department

Corporate and Commercial Litigation, Intellectual Property, Technology.

Position

Associate.

Career

Tally Smitas advises local and international clients from a wide array of industries, both in the litigation and advisory spheres. She concentrates her practice on intellectual property, digital law, entertainment law, data protection and complex commercial litigation, and has expertise in highly complex civil actions, involving intellectual property and digital law. In addition, Tally conducts lawsuits related to technology companies, prepares legal opinions and advises on matters involving intellectual property, data protection and new technologies, drafts contracts and structures agreements related to license and transfer of intellectual property assets, data protection and new technologies, structures and coordinates Brazilian General Data Protection Act (LGPD) compliance projects, and handles administrative proceedings initiated by consumer protection bodies and by the Public Prosecutor’s Office regarding providers’ liability and failure to comply with data protection obligations, and by the National Self-Regulating Advertising Council (CONAR) regarding discussions over advertising.

Languages

English, Portuguese.

Education

Extension in The New General Data Protection Law – First Impressions by the Rio Institute of Technology and Society (ITS-Rio);
Extension in Digital Law and Data Protection from the Getulio Vargas Foundation (FGV);
Bachelor’s Degree in Law from the University of São Paulo (USP).

Lawyer Rankings

Brazil > TMT: Media

With experience in all core segments, including digital and social media, advertising, visual arts and sports, Pinheiro Neto Advogados‘ media and entertainment practice manages a balanced workload, where financing and M&A transactions feature alongside IP matters, performance rights, production agreements and marketing contracts. The group is also adept at advising on contentious matters, administrative proceedings and regulatory issues in this space. José Mauro Decoussau Machado possesses extensive experience in IP litigation and transactional work. Raphael de Cunto is a key relationship partner for technology and gaming clients, and André Zonaro Giacchetta is skilled in litigation involving the worlds of advertising and entertainment. At the associate level, Gustavo Gonçalves Ferrer focuses on contentious mandates in the media and entertainment sector. Tally Smitas and recently promoted partner Carlos Strasburg assist with IP-related media matters. Márcio Junqueira Leite maintains a broad practice spanning commercial litigation, IP, technology, media and entertainment law.