“You may be thinking: but my company isn't a
software company. That may be the case, but the current business
environment requires all leaders to view their companies as
software businesses — and think like software executives.
That doesn't mean that you should stop delivering your
current products or services. And it certainly doesn't mean
that you should suddenly start selling something labelled
‘software'. Rather, this approach recognizes a
fundamental shift in the sources of value creation and competitive
advantage toward software.” – Harvard Business
Review
In the platform economy, developers are those parties who have
created products or services they wish to offer on the platform.
Developers will need to integrate their product offering, usually
an app, into the platform. This necessitates that the platform
provider allows developers to access and integrate into the
platform. As such, the platform provider must ensure that there are
clear terms and conditions