CNIPA Issued Guidance For Same-Day Trademark Applications

On September 20, 2023, the CNIPA issued Guidance for Same-Day Trademark Applications (hereafter referred to as the Guidance). The Guidance was made to help trademark applicants in understanding the rules and procedures of same-day trademark applications.

https://sbj.cnipa.gov.cn/sbj/zcwj/202309/t20230927_30990.html

China follows the "first-to-file" principle for trademark registration, supplemented by the "first-to-use" principle. When two or more applicants apply for identical or similar trademarks on the same day for the same or similar goods or services, the prior-used trademark will be preliminarily approved and published. The procedure of Same-Day Trademark Applications examination determines the rights of application for trademark.