Trademarks: non-contentious (including prosecution, portfolio management and licensing) in United States

Finnegan, Henderson, Farabow, Garrett & Dunner LLP

Clients value Finnegan, Henderson, Farabow, Garrett & Dunner LLP for its ‘forward-looking strategic decisions’ and ‘broad and deep legal expertise’. Danny Awdeh, hailed for his ‘tremendous legal expertise and impeccable judgment’, leads the practice, which undertakes the full spectrum of non-contentious matters. Awdeh recently assisted InterContinental Hotel with the expansion of its brand portfolio through the launch of AVID and VOCO and alongside Douglas (Chip) Rettew acted for Varsity Brands regarding the IP considerations of its $2.5bn purchase by Bain Capital. Mark Sommers is an ‘exceptionally good attorney' and is lead counsel to Petco, routinely filing and prosecuting trademark applications domestically and internationally for the client. Boston-based associate Laura Johnson is recommended. Named partners are based in Washington DC.

Fross Zelnick Lehrman & Zissu, P.C.

Praised for its ‘sound legal advice’ and ‘extensive experience’, New York IP boutique Fross Zelnick Lehrman & Zissu, P.C. excels in registrations, transactions and portfolio management. Clients such as Chanel, Warner Bros/DC Comics, and Tiffany & Co form the client roster and, in a recent work highlight, the team worked with STELLA McCARTNEY to pursue broad protection of one of its bag designs. Notable attorneys include David Ehrlich, David Donahue, Cara Boyle, Nadine Jacobson and James Weinberger. Amanda Agati and Ashford Tucker were recently promoted to partner.

Kilpatrick Townsend & Stockton

The ‘very competent’ team at Kilpatrick Townsend & Stockton ‘has a great international network for managing an international portfolio’. San Francisco-based Anthony Malutta ‘steps up on cutting-edge issues’ and heads the practice with William Brewster in Atlanta and David Mayberry in Washington DC. Facebook and Instagram are household-name clients and engage the team for prosecution, portfolio management and enforcement matters. Other recent highlights include managing title clearance, registration and protection programs for Netflix and representing Marriott in the worldwide enforcement of the company’s suite of more than 33 hospitality brands. Chris Woods and Marc Lieberstein in New York are recommended, as is Washington DC-based senior associate Lindsay Kaplan.

Arent Fox LLP

Hailed for its ‘to-the-point counsel’ and ‘business-oriented solutions’, Arent Fox LLP is particularly tuned in to the media and entertainment, food and beverage and fashion industries. Anthony Lupo oversees Discovery’s domestic and international portfolio and, on the licensing front, recently advised on the IP-related considerations of various new ventures. Michael Grow manages the international portfolio of The Saul Zaentz Company while Christopher Norton handles global brand clearance and protection for Qualcomm. Ricardo Fischer heads the practice, which includes San Francisco-based Sarah Bruno. Additional clients include Tesla, Warner Bros and Restaurant Brands International, owner of Burger King and Tim Hortons. Named partners are based in Washington DC unless otherwise stated.

Baker McKenzie LLP

Sector expertise for Baker McKenzie LLP spans industries such as pharmaceuticals, fashion, financial services, technology and retail. Nielsen is one of many new clients and recently engaged Lisa Rosaya on global filing strategies, trademark prosecution and portfolio management. Pamela Church serves as practice head and represents The CS Lewis Company, managing the trademarks relating to the works of the late CS Lewis, which include The Chronicles of Narnia novels. Lisa Parker Gates is based in Chicago alongside the well-regarded David Davis; she advises Liberty Mutual on a variety of global brand protection and enforcement strategies. Named partners are located in New York unless otherwise stated.

Banner & Witcoff, Ltd.

Banner & Witcoff, Ltd.’s ‘very proficient’ practice is noted for its ‘good commercial outlook and strength in depth’. The IP-boutique possesses experience in portfolio management, prosecution, enforcement, defense and licensing matters. Helen Hill Minsker, Joseph Berghammer and Richard Stockton are among the key names and form a team with specialist knowledge of the financial, travel, insurance, internet, athletic apparel and consumer electronics industries. Kayak Software, The Marmon Group, Nokia and Toshiba are among the clients who rely on the firm for global portfolio management. Named attorneys are Chicago based.

Cowan, Liebowitz & Latman, PC

The practice at New York-based Cowan, Liebowitz & Latman, PC is praised for its ‘excellent’ attorneys, ‘client-oriented’ service and ‘outstanding expertise’. It acts on the full range of domestic and international trademark prosecution matters and is jointly led by Lynn Fruchter and the ‘highly responsiveDeborah Squiers. Fruchter recently acted for Sony Pictures Entertainment, supervising international trademark registrations for the merchandising of Jumanji, Men in Black and Ghostbusters. In another highlight, the 'outstanding' Jeffrey Epstein handled the searching, clearance and filing program for the worldwide rebranding of Liberty Interactive Corporation as Qurate Retail. Other recommended names are Mary Kevlin, William Borchard and the ‘very friendly and attentiveJoel Karni Schmidt.

Dechert LLP

Dechert LLP is well regarded for searching and clearance matters as well as prosecution and portfolio management. Glenn Gundersen and Jeffrey Plies chair the practice, which notably represents Apple. In a recent highlight, Gundersen advised Willis Towers Watson on a wide range of trademark-related matters, including infringement and enforcement issues. Jennifer Insley-Pruitt and Spencer Joffrion are new arrivals, joining from Fross Zelnick Lehrman & Zissu, P.C. and Cravath, Swaine & Moore LLP respectively.

DLA Piper LLP (US)

DLA Piper LLP (US) ‘approaches everything from a business perspective’ and ‘excels in client service’. Ann Ford, valued for the quality of her ‘counsel and business acumen’, coordinates all trademark and other IP-related issues on behalf of CFA Institute. Frank Ryan delivers ‘outstanding guidance’ and heads the group with San Francisco-based Gina Durham and Ford. High-profile clients include Nike, Al Jaazera, ESPN and also Dr Seuss Enterprises, which Ryan Compton advises on prosecution, licensing and enforcement issues. Keith Medansky is a key figure in the Chicago office. Other partners are based in Washington DC unless stated otherwise.

Hunton Andrews Kurth LLP

Hunton Andrews Kurth LLP is adept in portfolio management, prosecutions and Trademark Trial and Appeal Board (TTAB) proceedings. Edward Colbert and Susan Smith are the key names in Washington DC, with Colbert chairing the practice alongside Houston-based Jeff Dodd. New York-based James Rosini is also recommended.

K&L Gates

K&L Gates is particularly active in the fashion industry, serving as counsel to Abercrombie & Fitch on enforcement matters and the registration of new marks. TripAdvisor is also a client and has engaged the firm for international clearance, prosecution, maintenance and enforcement matters. Other key clients include MannKind, Valve Corporation and The Procter & Gamble Company/Gillette. The team was recently bolstered by the arrivals of Washington DC-based Susan Kayser from Jones Day and Christopher Fahy, who joined the Chicago office from Quarles & Brady LLP. Co-head Pam Jacobson is highly rated in Seattle.

Kelly IP LLP

Located in Washington DC, IP-boutique Kelly IP LLP is home to considerable experience in clearance, prosecution, portfolio management, enforcement and licensing. David Kelly, Linda McLeod and Lynn Jordan represent Disney in a broad range of non-contentious issues, including clearance and prosecution pertaining to the Star Wars, Toy Story and Avengers franchises, among others. The team also represents Twentieth Century Fox, undertaking work such as clearance searches for proposed trademarks and license agreements. Robert Litowitz and Stephanie Bald are integral members of the practice, which also counts names such as the BBC, Facebook and Yahoo! among its clients.

McDermott Will & Emery LLP

At McDermott Will & Emery LLP, the ‘very strong’ attorneys provide ‘solid support and deep knowledge’. The full spectrum of trademark-related matters is undertaken by the team, which includes Chicago-based co-head Jennifer Mikulina and the ‘strong business acumen’ of Joanne Ludovici. Richard Kim and Robert Zelnick handle filing, search, clearance, and enforcement matters for Amgen and the team also serves as counsel to Hitachi for US-related trademark matters. Jorge Arciniega is a name to note in the Los Angeles office, other attorneys are based in Washington DC unless otherwise stated. Mars, Hot Topic and 23andMe are also clients.

Pattishall, McAuliffe, Newbury, Hilliard & Geraldson LLP

Located in Chicago, IP-boutique Pattishall, McAuliffe, Newbury, Hilliard & Geraldson LLP is home to an ‘experienced’ and ‘focused’ team that ‘works hard to provide the best results’. The pharmaceuticals sector is an area of particular expertise, and Thad Chaloemtiarana was recently retained to conduct trademark searches and file new applications to register global trademarks for an investigational drug. The team also acts for a number of technology clients, such as Acer, which entrusts Robert Sacoff and Seth Appel for its US branding and trademark work. David Hillard is recommended, Belinda Scrimenti is ‘comprehensive and practical’, and Jonathan Jennings is ‘of exceptional quality’. Other sectors of expertise include automobiles and consumer product manufacturing.

Baker & Hostetler LLP

Baker & Hostetler LLP’s practice is headed by Deborah Wilcox in Cleveland and Washington DC-based Mark Tidman. It is particularly well regarded for portfolio management and maintains SPX FLOW’s worldwide collection of trademarks, routinely undertaking clearance searches and prosecuting trademark applications. The team also includes New York-based Robert Horowitz; he leads on enforcement, transactional and application matters for Sony both domestically and internationally.

Brinks Gilson & Lione

Brinks Gilson & Lione, a full service IP boutique, is headed by Howard Michael and Andrew Avsec and is engaged by clients operating in the automotive, pharmaceutical, airlines, publishing and education sectors, among others. United States Federal Reserve and Apple Vacations are new clients and respectively engaged Michael and Bradley Lane for portfolio management. Michael also recently conducted worldwide clearance searches on behalf of Sallie Mae pertaining to the client’s credit card. Other work undertaken includes clearance, prosecution and licensing matters. Virginia Wolk Marino was recently promoted to shareholder. Named attorneys are based in Chicago.

Cooley LLP

Cooley LLP is active on both the domestic and international fronts, acting on a number of matters across the European Union and other overseas jurisdictions. The group handles all aspects of the selection, prosecution, protection and enforcement of trademarks and is particularly strong on licensing and brand expansion. In Washington DC, Peter Willsey notably assists Nintendo of America and Mozilla Corporation with the enforcement of their trademark rights. Counsel John Crittenden is also a key member of the team; he operates from San Francisco and manages the worldwide trademark portfolio of Yelp!

Drinker Biddle & Reath LLP

Drinker Biddle & Reath LLP is ‘excellent’ at ‘managing worldwide trademark portfolios’ and handles the full spectrum of prosecution, management and licensing matters. The client roster includes several retail companies, such as Urban Outfitters, to which Philadelphia-based Robert Cannuscio provides counsel on a range of IP-related matters. Jennifer Dean leads the practice from Washington DC and recently acted for Cott Corporation in the sale of its manufacturing business to Refresco Group, a transaction that encompassed the division of approximately 1,100 trademarks. The Chicago office includes Darren Cahr and ‘excellent’ counsel Melissa Dillenbeck who ‘provides creative solutions’.

Greenberg Traurig LLP

Noted for its ‘strong IP capabilities’, Greenberg Traurig LLP counts high-profile names such as Ralph Lauren, American Airlines, UPS and Caesars Entertainment Group among its clients. The practice, chaired by Chicago-based Mark Galis and Susan Heller in Orange County, advises clients on selecting, building, protecting, enforcing and monetizing their trademarks on a global scale. Work highlights included assisting CrossFit with the establishment of various new trademark licenses and, in the entertainment space, respectively advising Jennifer Lopez/JLO Holding Company and Katy Perry/Killer Queen on worldwide trademark clearance and strategy.

Jones Day

Jones Day handles trademark clearance, prosecution, licensing and enforcement matters. In Cleveland, Carrie Kiedrowski  serves as counsel to the WikiMedia Foundation, helping the client with prosecution, opposition and enforcement matters arising from its portfolio of 2,000 trademarks in over 110 jurisdictions. Abercrombie & Fitch and Square Enix are also clients, with the latter entrusting the team for strategic portfolio management advice and to file and maintain US trademark applications and registrations. Cleveland-based Meredith Wilkes and John Froemming head the practice, which also includes Tracy Stitt and Jessica Bradley. Susan Kayser departed to join K&L Gates while Tom Vitt joined the firm’s Minneapolis office from Dorsey & Whitney LLP. Attorneys are based in Washington DC unless stated otherwise.

Kelley Drye & Warren LLP

Kelley Drye & Warren LLP has considerable experience representing clients in the fashion, luxury goods, retail apparel and consumer product industries. In New York, Andrea Calvaruso recently advised the Major League Baseball Players Association with respect to clearance of the nicknames chosen by players as part of its annual Players Weekend venture with Major League Baseball. She also serves as counsel to Foot Locker on a wide range of trademark-related matters and is responsible for the worldwide trademark portfolio of Take-Two, owner of Grand Theft Auto and 1,900 active trademark filings worldwide. Other notable clients include Bacardi & Co and Nestlé USA.

King & Spalding LLP

King & Spalding LLP is engaged by clients in a broad range of sectors, with a particular focus on food and beverages, retail and consumer products. Austin-based Richard Gross handles the global trademark portfolio of The Home Depot and heads the practice with Kathleen McCarthy, who operates from New York. The team is also engaged by Mary Kay and Steve Jackson Games for the respective enforcement and protection of each company’s brands. Other work undertaken includes trademark searching, clearance and licensing.

Knobbe Martens Olson & Bear LLP

IP boutique Knobbe Martens Olson & Bear LLP is well regarded for protection, enforcement and portfolio management, both domestically and internationally. Susan Natland leads on assisting First American Financial with trademark selection, procurement and enforcement matters, while Diane Reed is responsible for trademark enforcement on behalf of Monster Energy. Other clients include Terra Tech Corp, The Rubicon Project and Mechanix Wear. Jeff Van Hoosear heads the practice. Named partners are based in Orange County.

Morgan, Lewis & Bockius LLP

The team at Morgan, Lewis & Bockius LLP has experience in portfolio management as well as IP-related transactions. Practice head Karen Butcher and Anita Polott serve as counsel to Anthem, managing its trademark portfolio and coordinating global clearance, protection and enforcement strategies. On the transaction front, Boston-based Rachelle Dubow along with Ron Dreben and Dana Gross handled the IP elements of Apollo Global Management’s acquisition of Qdoba Restraurant Corp. Urban Outfitters, Dr Pepper Snapple Group and Wayfair are also clients. Named attorneys are based in Washington DC unless otherwise stated.

Norton Rose Fulbright

Timothy Kenny heads the practice at Norton Rose Fulbright from Minneapolis and is a specialist in licensing, prosecution and strategic portfolio management. He represents several high-profile clients in enforcing their marks, both in the US and internationally. The team also includes Austin-based Alicia Morris Groos; she was recently engaged by a key client for federal trademark registration and brand protection, specifically on the internet and social media platforms.

Orrick, Herrington & Sutcliffe LLP

Core strengths for Orrick, Herrington & Sutcliffe LLP include global portfolio management, trademark filings and clearance as well as IP-related due diligence. Recent work highlights include an engagement from BIC in which New York-based Peter Vogl assisted the client in combating gray goods and infringing products entering the US from China. The client roster encompasses clients from a vast array of industries and includes cloud computing company The client recently engaged Beth Goldman in San Francisco for counsel on trademark matters related to the Dreamforce Conference and also for clearance on its new mascots.