DLA Piper LLP (US) advises clients on trademark portfolio management and brand protection matters across global markets. The firm assists clients with trademark prosecution, clearance, and portfolio strategy, as well as advertising, promotions, social media, and anti-counterfeiting matters. The practice also advises media companies on copyright and transactional issues relating to licensing of video-on-demand and streamed content. Based in New York, Tamar Duvdevani, US chair of the trademark, copyright and media practice, advises on disputes involving trademarks, trade dress, copyright, right of publicity, false advertising, and digital media issues. From Chicago, Keith Medansky, co-chair of the Chicago intellectual property practice, focuses on complex trademark and branding matters, including transactional issues involving licensing structures, franchising, securitisations, and mergers and acquisitions. Gina Durham advises on trademark prosecution, brand clearance, and intellectual property portfolio management in San Francisco.
Legal 500 Editorial commentary
Accolades
Client satisfaction: Lawyer & team quality
Client satisfaction: Billing & efficiency
Testimonials
Collated independently by Legal 500 research team.
‘DLA Piper is known for its global reach, expertise, and innovative approach. Clients appreciate the team’s ability to provide smooth, cross-border support while adapting strategies to local markets.'
'Key strengths include broad legal knowledge, industry experience, and smart use of technology to make work more efficient and reliable.'
- 'The firm stands out from others through coordinated global work. It also innovates in areas like Law& solutions, alternative billing, diversity, and talent development, giving clients practical and effective legal support.’
‘The individuals at DLA Piper stand out for their expertise, responsiveness, and practical approach.'
'Partners and associates combine deep legal knowledge with a clear understanding of clients’ needs, making them distinct from competitors.'
'I particularly value their collaboration, problem-solving, and ability to handle complex matters efficiently. Specific team members, such as Keith Medansky, consistently demonstrate leadership, insight, and dedication, making them highly effective and reliable.’
Key clients
- Victor Wembanyama
- TBC Corporation
- Dr. Seuss Enterprises
- 21 Club
- Sechey
Work highlights
Serves as global IP counsel to Dr. Seuss Enterprises.
Serves as global trademark counsel to NBA standout Victor Wembanyama.
DLA Piper represents Sechey, providing comprehensive trademark and commercial brand counseling to support its nationwide expansion.
Lawyers
Leading partners
The strongest partners in their field, leading on market-leading deals and endorsed by peers and clients alike.
Practice head
Tamar Y. Duvdevani
Other key lawyers
Keith Medansky; Gina Durham