As adoption spreads in multifamily, so do potential pitfalls,
according to Pam Rothenberg and Kyle Kessler of Womble Bond
Dickinson LLP.
Since the 2022 release of ChatGPT, generative artificial
intelligence has been expanding its reach into countless aspects of
business and the multifamily industry is no exception. Many believe
that GenAI will be the next disruptive force in commercial real
estate, offering unparalleled opportunities and presenting
significant challenges.
While the utilization of GenAI is still in its early stages,
multifamily companies are already leveraging it in several
innovative ways.
GenAI tools are also enhancing investment decisions. They
support predictive analytics, facilitating more informed investment
choices. By analyzing historical data and market trends, these
tools can forecast property values, rental income potential, and
other factors influencing investment choices. Moreover, GenAI
identifies emerging market opportunities