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ARTICLE · 02 AUGUST 2024

Delhi HC Recognizes Jackie Shroff's Personality Rights

Pioneer Legal
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Jackie Shroff successfully secured protection for his personality rights from the Delhi High Court.

IndiaMedia, Telecoms, IT, Entertainment
Pritha Jha
Pritha Jha
Pavana Padmakumar
Pavana Padmakumar
Vijay Chawla
Vijay Chawla
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Jackie Shroff successfully secured protection for his personality rights from the Delhi High Court. The court issued an order on May 15, 2024, recognizing his rights and preventing unauthorized use of his name, voice, images, and likeness for commercial purposes.

Shroff had approached the court to stop entities from using his personal attributes without permission, specifically targeting e-commerce websites and social media platforms that were selling merchandise, creating GIFs, and using his image and voice through AI chatbots without his consent. This move is part of a broader trend where celebrities seek legal recourse to protect their personality and publicity rights against unauthorized exploitation .

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