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ARTICLE · 05 SEPTEMBER 2008

Word Mark “Venture” Deliberated Upon- ITC’s Appeal Allowed

The standards in case of a “word mark” often come under contention, specifically in cases where words may assume multiple and diverse meanings.

IndiaIntellectual Property

The standards in case of a "word mark" often come under contention, specifically in cases where words may assume multiple and diverse meanings. The word being laudatory or not, is often another ground that is vouched. The case of ITC Limited v. GTC Industries Ltd. & Ors. 2008 (37) PTC 321 reiterates and reinstates these very aspects.

Opposing the order passed by the Deputy Registrar of Trademarks, dealing with an opposition filed to GTC's application for a trademark, ITC Ltd. approached the Intellectual Property Appellate Board (IPAB). The matter lay forth the IPAB in pursuance to the High Court transferring the matter to the present forum.

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