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ARTICLE · 05 AUGUST 2021

Beijing Treaty: A Silver Lining To Audiovisual Performers

Khurana & Khurana, Advocates and IP Attorneys
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The Audiovisual industry is a sunrise sector for the economy and making significant strides.

IndiaIntellectual Property

Introduction

The Audiovisual industry is a sunrise sector for the economy and making significant strides. It is a multi-billionaire industry having the compelling power to jump-start the underdeveloped economy. Nashville was once a struggling city of the USA, where just like Sub-Saharan Africa policymakers find the silver lining to revamp its economy through industrial development based on access to raw materials and government-funded public works project. These expectations were never realized, nevertheless, Nashville found success from its creative industries. The Nashville case study serves as an encouraging example of how creative industries can make much from the little. However, it is not possible without a reliable copyright system. Copyright is possibly one of the best-accepted strategies to invigorate the audiovisual industry. Hence, copyright's role cannot be underestimated.

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