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ARTICLE · 14 JANUARY 2020

Newsletter Confectionery Industry Special – 2020 Edition

On the occasion of the upcoming International Sweets and Biscuits Fair in Cologne (Germany), we are pleased to introduce our newsletter providing current information for the confectionery industry.

GermanyStrategy

This year you may find articles regarding the following topics:

Intellectual Property / Competition Law

  • "Sweet brands" – Current case law on German and European level
  • The Best an apple can become – Overview of the registrability of slogans
  • Protection of geographical indications by collective mark in dispute
  • "Olympia-suspicious" marketing under the sign of the summer games in Tokyo?
  • What´s your secret? The new Trade Secret Protection Act and first cases of application in practice

Media and Entertainment Law

  • Music in advertising: heart or head – emotion or budget?
  • Influencer Marketing – Labelling requirements in Germany
  • E-Sport as a hot opportunity also for "sweet" brands? – A short guide!

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The content of this article is intended to provide a general guide to the subject matter. Specialist advice should be sought about your specific circumstances.

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