The number of trademark registrations in China is rapidly
increasing. Economic developments, increasing public awareness of
the importance of IP protection, the optimised trademark
registration procedure and reduced registration costs, are all
driving the increase.
Based on information released by the National Intellectual
Property Administration, in the first half of 2019 the number of
trademark registrations in China was 3.5 million, a year-on-year
increase of 67.8%. By the end of June 2019, trademark registrations
reached 22.7 million.
Meanwhile, we cannot ignore the problems that come with these:
bad-faith registrations aiming at others' well-known trademarks
and trademark squatting. The latter is the practice of registering
trademarks similar to or identical with others'
trademarks—not for use but for gaining profits from the
legitimate right owners.