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ARTICLE · 03 SEPTEMBER 2026

Recent TMOB Decision Shows That Sometimes, Establishing Use In A Section 45 Proceeding Is Straightforward

The Trademarks Opposition Board recently upheld a registration for the FRÜH & DESIGN trademark covering top fermented beers, demonstrating that clear evidence of use can successfully defend against section 45 proceedings. This decision illustrates how straightforward documentation of sales, distribution networks, and delivery records proved sufficient to maintain trademark protection in Canada.

CanadaIntellectual Property

In the recent decision of BCF S.E.N.C.R.L./BCF LLP v Cölner Hofbräu P. Josef Früh Holding KG, 2026 TMOB 164, the Trademarks Opposition Board (TMOB) maintained a registration for the trademark FRÜH & DESIGN in its entirety.

While many section 45 decisions that we report on result in the partial or complete expungement of a registration, this case serves as a reminder that a registration will be maintained where the owner provides clear evidence of use during the relevant period.

The registration covered “Top fermented beers”. In response to a section 45 notice, the owner filed evidence showing the manner in which the mark appeared on its beer cans sold in Canada, together with information regarding its Canadian distribution network, sales volumes, invoices, and delivery records. The evidence established that thousands of cans of beer bearing the mark were sold in Canada during the relevant period through retailers in Alberta and Saskatchewan.

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