Dr Rolf Auf der Maur > VISCHER > Zurich, Switzerland > Lawyer Profile

8021 Zurich
Rolf Auf der Maur photo

Work Department

Information and Communication Technology, Media and Entertainment, Intellectual Property


Partner, Head of Information and Communication Technology, Head of Media and Entertainment


Court clerk, associate with a mid-sized law firm specialising in intellectual property matters, associate with an internationally-oriented law firm in Zurich, intellectual property department of a leading law firm in London (1994), partner in a mid sized law firm in Zurich, lecturer for online law, co-founder of VISCHER in 2000.


German, English, French.


Co-Head of the legal circle at Swico, the Swiss ICT and Online Industry Association; Member of the Executive Board of the International Association of Entertainment Lawyers; International Bar Association; Licensing Executives Society Association; Association Internationale pour la Protection de la Proprièté Intellectuelle; Forum on Communication Law; Swiss Institute for Industrial Property.


University of Zurich (lic. iur., 1988; Dr. iur., 1990); continuing education in entertainment law at the University of California, Los Angeles, UCLA (1992).


Offshore Regatta Sailing

Lawyer Rankings

Switzerland > TMT

(Leading individuals)

Rolf Auf der MaurVISCHER

VISCHER provides ‘first-class legal advice’ to various TMT clients in the media and entertainment sector as well as regulated sectors, including the pharmaceuticals and financial services industries. The team has particular expertise in matters concerning data protection and security issues, including GDPR regulations and cloud-based data storage mandates, cross-border transactions and IT sourcing work. Rolf Auf der Maur specialises in digitalisation projects and online businesses, and David Rosenthal, who joined in mid-2020, handles IT matters with notable expertise in data privacy and e-discovery work. Christian Wyss focuses on IP and IT transactions.

Switzerland > Leading firms: German-speaking Switzerland

Key practice areas for VISCHER are capital markets, M&A, healthcare, TMT and transport as well as public law, competition and litigation. Among the names to note are Klaus Neff, Stefan Kohler, Rolf Auf Der Maur, Benedict Christ, David Rosenthal and Stefan Rechsteiner  as well as Christian Oetiker, Michael Waldner, and Christian Wyss.

Switzerland > Intellectual property

VISCHER’s IP acts for companies in the pharmaceuticals and life sciences fields as well as the media and online entertainment industries. A particular area of expertise for the practice is handling copyright matters related to online music and audiovisual works, including production agreements and licensing issues, for TV and video-on-demand operators. The team also handles trade marks, including Swiss and international trade mark registrations, assists with anti-counterfeiting and anti-piracy measures and acts on commercial IP transactions. Rolf Auf der Maur and practice head Stefan Kohler are experienced trade mark and patent litigators respectively; and Christian Wyss focuses on the IP aspects of transactions.

Switzerland > Data privacy and data protection

(Leading individuals)

Rolf Auf der MaurVISCHER

VISCHER’s data privacy and data protection team advises companies on compliance matters relating to Swiss and EU data protection and data law requirements as well as the data-related aspects of commercial contracts and M&A transactions. The group has also seen an uptick in instructions to handle data protection-related disputes, including those related to data subject requests. David Rosenthal – an expert in matters of data privacy and data protection’ – is at the forefront of developments in the industry and has been involved in the creation of a statistical method designed to assess the data law risks of foreign lawful access in cases of Swiss banks, hospitals and other operations with sensitive data held in the cloud. Rolf Auf der Maur advises companies primarily from the media, telecoms and IT sectors on all aspects of data law.