Electric Vehicles Continue Gaining Consumer Acceptance

As government mandates like Corporate Average Fuel Economy targets make electric cars more attractive to manufacturers looking to meet these standards, it is worth asking how consumers are responding to these vehicles as they gain traction in the marketplace.

A recent study commissioned by the UK Department of Transport, incorporating research from previous studies in the UK, the United States, and elsewhere, paints a picture of electric vehicles gaining a loyal following, with the vast majority of electric vehicle owners saying that they were satisfied with their car and would recommend electric vehicles to others. While range anxiety remains an issue for road trips in pure electric cars, private owners appear to have happily adopted their use for shorter trips, like commuting or running nearby errands. Notably, where an electric car is part of a multi-car household, the electric car is used for the majority of trips taken in the household, indicating that for these