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ARTICLE · 25 NOVEMBER 2024

CEO Ortberg's Frank Assessment Of Boeing

Boeing CEO Kelly Ortberg has been on the job since August, or roughly three and half months, and he addressed Boeing employees on November 20...

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Boeing CEO Kelly Ortberg has been on the job since August, or roughly three and half months, and he addressed Boeing employees on November 20, providing his frank assessment of the issues confronting the aerospace giant. The CEO specifically called out:

  1. Bloated management ranks
  2. Wasteful spending
  3. A culture of infighting and shirking responsibility

Conversations with several Boeing employees following the address relayed to me that the message was well and positively received by many of the company's employees. They know and recognize the issues, but aren't in a position to enact change unless led, which is what Ortberg appears to be doing with deliberate energy.

The first two issues addressed by Ortberg are relatively easy to define, measure, analyze, improve, and control (yes, "DMAIC" is alive and well), but the third item is a bit harder to define and measure, but ultimately is the feature of Boeing's corporate culture that is the root cause of many

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