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ARTICLE · 28 JANUARY 2026

Is It Ever Okay For AI Providers To Train On Your Company's Data? Yes!

Greenberg Traurig
Greenberg Traurig
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Greenberg Traurig

Greenberg Traurig

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Access to quality data is the foundation for developing effective artificial intelligence (AI) models. As a result, one of the most common issues for companies when evaluating an AI-powered product is whether a model...

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Access to quality data is the foundation for developing effective artificial intelligence (AI) models. As a result, one of the most common issues for companies when evaluating an AI-powered product is whether a model provider can or will train its AI on customers' (such as your company's) data. Customers often have good reasons to prevent a vendor's models from training on their data, including that they need to protect their confidential information and comply with privacy and other regulatory requirements. A hardline requirement for training, however, can put some vendors in a difficult position because it can limit their ability to improve their product for their customers. And it may limit the company's own options on which vendors to work with. There are myriad instances when both the customer and the vendor might benefit from allowing models to train on customer data. While companies are right to be careful with their data, it is important to understand that

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