California Privacy Enforcement Update: Verifying Consumer Requests And Banners Must Be Symmetrical

The California Privacy Protection Agency ("CPPA") recently issued a decision requiring American Honda Motor Co. to pay a $632,500 fine and change certain business practices related to alleged violations under the California Consumer Privacy Act ("CCPA"). While not specifically related to connected vehicles, this decision comes after the CPPA's announcement in 2023 that it would be focusing on connected vehicle manufacturers' compliance with the CCPA.

The decision alleged the following violations of California resident's privacy rights:

• Excessive Personal Information. "Requiring Californians to verify themselves and provide excessive personal information to exercise certain privacy rights, such as the right to opt-out of sale or sharing and the right to limit."