FINRA Requests Comments On Educating New Investors

FINRA requested comments on effective ways to reach "younger, novice investors and people who have yet to participate in investing outside an employer-sponsored retirement plan."

FINRA asked that stakeholders focus their comments on the following areas:

• what "the single most neglected area" is in investor education;
• the education methods that have worked best among self-directed investors and investors who receive advice from registered financial professionals;
• the educational interventions with the highest potential to influence investor behavior;
• the metrics used to track the results of educational interventions;
• the integration of investor education into other types of service delivery;