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ARTICLE · 27 AUGUST 2019

Startup And Intellectual Property

Khurana & Khurana, Advocates and IP Attorneys
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Startups don't usually have a significant asset base.

IndiaIntellectual Property

INTRODUCTION:

Intellectual property gives you the legal right to prevent others from stealing the intangible assets which lie at the core of your business and affect the success or failure of your business. Hence, this is taken seriously by investors, who want to consider applying stratergies to manage intellectual property assets. In the words of Mark Getty ("Blood and oil," The Economist, March 4 , 2000): "Intellectual property is the oil of the 21st century. Look at the richest men a hundred years ago; they all made their money extracting natural resources or moving them around. All today's richest men have made their money out of intellectual property,"

STARTUPS AND INTELLECTUAL PROPERTY:

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