ARTICLE · 31 MARCH 2023

Seeing Is Believing: The Future Of IP In AR/VR

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Did you know that the world of augmented and virtual reality is being redefined by the power of patents?

IndiaIntellectual Property

Shivang Khandelwal

Muskaan Mandhyan

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Introduction

Did you know that the world of augmented and virtual reality is being redefined by the power of patents? From transforming healthcare to bridging the gap in remote exploration, this cutting-edge technology is pushing the boundaries of what's possible. With the AR/VR market expected to reach $300 billion by 2024, the race is on to secure the game-changing ideas shaping this exciting field. Join us in our latest blog where we delve into the most impactful AR/VR patents and explore the limitless possibilities they offer.

AR and VR: Understanding the basics

AR (Augmented Reality) and VR (Virtual Reality) are technologies that allow users to experience and interact with digital environments that either overlay or completely replace the real world. AR enhances the real world by adding digital elements to it. For example, mobile phone apps use the camera to display information or virtual objects on top of real-world scenes, such as Pokémon Go and Snapchat

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