ARTICLE · 02 MAY 2025

Is Your Brand Ready For The Multilingual Internet Revolution In India?

Obhan Mason

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As India officially moves towards multilingual web domains, new challenges emerge for businesses and other stakeholders. How must we prepare for this multilingual revolution?

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Summary: As India officially moves towards multilingual web domains, new challenges emerge for businesses and other stakeholders. How must we prepare for this multilingual revolution?

The future is multilingual. The future is inclusive. But is your brand prepared for it?

India is embarking on a historic digital shift as government websites begin adopting Hindi URLs and potentially, even email addresses. This critical step aims to make the internet more accessible for millions who are more comfortable with Hindi than English. This may also be the starting point for other languages being similarly used. However, with new opportunities come new challenges. Could this push for Hindi web addresses also open the floodgates for domain squatting?

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