Foreword
The UK public will soon have an important decision to
make: "Should the United Kingdom remain a member of the
European Union or leave the European Union?"
As this national discussion unfolds, individuals will approach
this question by considering many factors – personal,
professional, and economic – before casting their vote.
Harnessing the experience of the ABTA Membership, ABTA and
Deloitte have considered what a vote to leave the European Union
might mean for UK travel businesses, and the UK travel consumer. No
one knows for certain what a post-EU UK would look like, as there
is much uncertainty as to what settlement might be reached. It is
possible, however, to assess how the existing UK relationship with
the EU has affected UK travellers and the UK travel industry, and
what would be the likely impact of a "leave" vote on
consumer confidence, expectations, and behaviour, as well as on the
industry.