In March 2024, a Chinese content creator released on Weibo a
"video tribute" to the late artist CoCo Lee, who
tragically passed away in July 2023.
The video featured the late artist speaking from beyond the
grave in her own voice, expressing gratitude and giving
encouragement to her fans.
Not surprisingly CoCo Lee hadn't made an appearance from the
"other side," neither had she left behind a video message
to be played after her death.
The entire video was created with generative artificial
intelligence (AI), with both the digital avatar and her voice
spliced from existing footage and recordings.
Reaction to the video was, to put it mildly, mixed.
Netizens expressed unease as to how the dead were being
"used."
