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ARTICLE · 05 JUNE 2008

Regulatory Overview For Cosmetics Advertising In The PRC

Marketing directors in charge of foreign cosmetic brands being sold in the PRC should be aware that a clear regulatory regime regarding cosmetic advertisements has been established

ChinaMedia, Telecoms, IT, Entertainment
Jonathan Selvadoray
Jonathan Selvadoray

Marketing directors in charge of foreign cosmetic brands being sold in the PRC should be aware that a clear regulatory regime regarding cosmetic advertisements has been established, based predominantly around the Administrative Measures for Cosmetic Advertisements (the "Measures"), effective since 1993, and the PRC Advertising Law, effective since 1994.

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Marketing directors in charge of foreign cosmetic brands being sold in the PRC should be aware that a clear regulatory regime regarding cosmetic advertisements has been established, based predominantly around the Administrative Measures for Cosmetic Advertisements (the "Measures"), effective since 1993, and the PRC Advertising Law, effective since 1994.

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