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ARTICLE · 21 MAY 2026

SAMR Released 2025 IP Enforcement Report And 2026 Work Plan

Panawell & Partners, LLC
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China's State Administration for Market Regulation (SAMR) has intensified its intellectual property enforcement efforts, investigating 37,000 cases in 2025 and transferring over 1,000 suspected criminal cases to judicial authorities. The agency is now developing new regulations to combat "ghost online stores" and strengthen e-commerce platform obligations, while expanding its government-enterprise collaboration mechanism to include 60 major brands across key industries.

ChinaIntellectual Property
Panawell & Partners
Panawell & Partners

I. Review of IP Enforcement Work in 2025

Conducting special campaigns and strictly investigating major cases. In 2025, the SAMR continued to carry out the specific enforcement campaign of intellectual property protection, strictly cracking down on illegal activities in trademarks, patents, geographical indications, and other areas. Throughout the year, a total of 37,000 illegal cases were investigated and handled, involving an amount of RMB 677 million yuan, and 1,130 suspected criminal cases were transferred to judicial authorities. The SAMR directly organized the investigation and handling of multiple major cases, and at this press conference, it released the top ten typical intellectual property enforcement cases handled by the Market Regulation Department in 2025.

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