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ARTICLE · 28 MARCH 2017

How to Protect Your Online Games in China*

Online gaming in China represents one of the largest and fastest growing internet business sectors in the world.

ChinaIntellectual Property

* This article is co-authored by Tracey Tang and Vincent Wang. Vincent is a Partner at Davis Wright Tremaine LLP.

Online gaming in China represents one of the largest and fastest growing internet business sectors in the world. In 2016, the online gaming industry in China saw an unprecedented total market value of RMB 165 billion (or approximately $24 billion USD). Unfortunately, many in the global online gaming world suggest that revenue from game infringement contributed to this figure. With the largest consumer base in the world, China presents a huge opportunity for online game developers, but the risk of infringement of successful games, brands, and images has become a continuing headache for right holders. So, what actions can be taken to ensure statutory protection of online games in China?

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