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ARTICLE · 07 SEPTEMBER 2020

Intellectual property in a cyber world

Swaab Attorneys
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Information technology and artificial intelligence raise particular issues for copyright and patent law.

AustraliaIntellectual Property
Eric Ziehlke
Eric Ziehlke
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Intellectual property is the legal asset in innovation. The value of innovation to a business depends on the extent to which that innovation is directed to the needs of the relevant market. If an innovation meets that need effectively and uniquely, it can provide that business with substantially increased revenue and margin. Innovation can thereby be the key source of business growth and profitability. The intellectual property in that innovation therefore needs to be identified and protected.

The critical nature of intellectual property is just as relevant in a cyber world as it is in a physical world. However, the technology inherent in a cyber environment can challenge the fundamental concepts of intellectual property law. Information technology (IT) and artificial intelligence (AI) raise particular issues for copyright and patent law.

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