AYR – Amar Reiter Jeanne Shochatovitch & Co > Jerusalem, Israel > Firm Profile

AYR – Amar Reiter Jeanne Shochatovitch & Co

Dispute resolution > Dispute resolution: mediation and international arbitration Tier 2

The ‘professional, committed and dedicated’ team at AYR – Amar Reiter Jeanne Shochatovitch & Co continues to showcase its capability in multi-jurisdictional arbitrations, with experience in cases under major rules, including ICC, WIPO and SCAI. The team, which is also noted for its expertise in mediation proceedings, is led by ‘creative and goal-oriented professionalGidon Even-Or, who represents multinational corporations and high-net-worth individuals in international arbitration cases. One of the firm’s founding partners and managing partner Ram Jeanne is another key contact in the group.

Practice head(s):

Gidon Even-Or

Other key lawyers:

Ram Jeanne; David Knoll


‘Professional, committed and dedicated, always providing high-quality results.’

‘Gideon Even-Or is a great example of a problem solver; his ability to take complicated situations from various topics, to understand and solve them is one of a kind.’

‘Their professionalism and devotion is exceptional ’

‘The team is unique in that they provide high quality responses and results.’

‘Gideon Even-Or is a creative and goal-oriented professional.’

‘A unique group of talented professional.’

‘Gideon Even-Or and David Knoll highly experienced and capable.’

‘Gideon Even-Or is pleasant, cooperative, and always available.’

Key clients

Microsoft Corporation and Microsoft Israel Ltd.

Israel Electric Corporation.

Of Tov (She’an) Ltd.

R-Cure Ltd.

Shufersal Ltd.

Teleclal Group.

Edge Medical Ltd.

General Mills Israel Ltd.

Neopharm Group.

Partner Communications Company Ltd.

The Israeli Public Broadcasting Corporation

Blue Square Real Estate Ltd.

Work highlights

  • Represented the management of Reindeer Energy in a dispute with other investors in the company.
  • Acted for Comwise Software Development in a lengthy mediation proceeding regarding a dispute contractual dispute with Bayview Technologies concerning the effect of the termination of the agreements between the parties.
  • Representing Buyme Technologies in a mediation proceeding related to a dispute with High Tech Zone regarding a joint venture previously terminated by Buyme.

Dispute resolution > Dispute resolution: white-collar crime, investigation and fraud Tier 2

AYR – Amar Reiter Jeanne Shochatovitch & Co’s white-collar crime practice is recognised for its experience in representing clients at the civil, criminal and administrative levels. The team is particularly active in cases involving administrative corruption, tax offences, securities and money laundering, where it acts for a wide range of politicians, business figures and corporate entities. Drawing on her previous experience as a senior prosecutor at the Tel Aviv District Attorney’s Office, department head Sharon Kohane is highly specialised in the field.

Practice head(s):

Sharon Kohane

Other key lawyers:

Yonatan Basch

Key clients

Doron Arbeli


Unet Credit Financial Services’ directors, Roee Cohen and Orli Sarusi.

Faiz and Hanna Shufani

Rami Tayeb


Moshe Hava



David Bitan

Lev Leviev and the LLD Diamonds Company


Albar CEO, Oren Elezra, and the chairman of Albar group, Eli Elezra


Work highlights

  • Represented Albar Company, and its officials, in a wide-ranging investigation into suspected tax crimes, deception, forgery of documents and fraud.
  • Represented Rami Tayeb in a case regarding bribes, money laundering, tax evasion and fraud.
  • Represented MK David Bitan in the criminal proceedings pending against him for allegedly committing economic offenses while serving as deputy mayor of Rishon LeZion, Knesset member and coalition chairman.

Israel > Hi-tech and start-ups Tier 2

The overarching technology offering at AYR – Amar Reiter Jeanne Shochatovitch & Co fields experts in three distinct areas: hi-tech, which focuses on advice to start-ups and VC funds; technology and law, which includes IP, privacy and cybersecurity; and commercial and corporate, which covers tenders, financing and M&A. Daniel Chinn anchors the hi-tech team and is valued for his ‘practical suggestions about how a business should conduct itself’. The group also includes Saar Binyamin, who represents hi-tech entities at all stages; up-and-coming partner Mati Rosenbaum; and senior associate Hila Faber.

Practice head(s):

Daniel Chinn

Other key lawyers:


‘AYR’s team is highly versed in the ways of the tech industry. All partners and associates I worked with had a good understanding of their roles as being not only solicitors, but also business partners trying to achieve the best outcome possible. I enjoy the team’s high availability and efficient work procedures.’

‘The team has particular experience and expertise in the Israeli hi-tech space that spans corporate law issues, litigation, as well as other areas that assisted our business tremendously. Structuring consulting agreements and complex commercial deals is particularly helpful.’

‘Daniel Chinn has been our corporate counsel for years. He stands out not only in his knowledge of the law but also in his dedication. He can always be reached and is available to assist. His deep understanding of individuals has contributed greatly to our company, in addition to his ability to navigate the law.’

‘Saar Binyamin, Hila Faber, and Neta Offen are consummate professionals who possess a unique ability to distil complex knowledge into accessible and clear information for clients. Each of them has left an indelible mark through exceptional service and navigating various needs with precision and expertise.’

‘AYR’s lawyers seem to have no egos, and they make sure the right attorney provides advice for each particular issue. They have significant expertise in any and all business matters for start up and technology companies.’

‘Daniel Chinn is a real professional. Like many lawyers, he possesses a thorough understanding of the law. But, more importantly, he has excellent practical suggestions about how a business should conduct itself, taking into account both the law, and the particular business challenges it faces.’

‘Hila Faber is extremely bright, thoughtful, and to-the-point when she advises her clients. She tells you what the law is, and then she makes practical suggestions for actions that the leadership of a company should take under the circumstances.’

‘Saar Binyamin is my primary contact point. On the one hand he is always available to my requests, and always with a smile. His advice, whether supporting my opinion or providing a counterpoint, is always well-placed and called for. I highly trust Saar with my legal matters.’

Key clients

Lemonade (LMND)




Wildlife Studios

AKT Global

Maniv Mobility

Sony Innovation Fund / Innovation Growth Ventures


Compete HR

HoneyBookEvent Planning

Hetz Ventures

Qipt Technologies


Microsoft Corporation, Microsoft Israel, Microsoft Israel R&D (2002), Microsoft Azure Accelerator TLV

Forsight Robotics





Motus Tech

Delymer Therapeutics


Sunshine Robotics

Work highlights

  • Advised Lemonade on a co-operation agreement with Chewy Insurance Services.
  • Advised Schusterman Family Investments on a funding of $20m in Healthy.io.
  • Advised XRHealth on its merger with Psico Smart Apps, and the migration of the new entity, Amelia, into the State of Delaware.

Israel > Planning and zoning Tier 2

AYR – Amar Reiter Jeanne Shochatovitch & Co’s planning and zoning team exhibits adept handling of planning and licensing procedures, as well as litigation before administrative authorities and courts. Well-versed across a range of residential, commercial, infrastructure and energy projects, the group also stands out for its complementary municipal tax offering. Yacov Cohen works across all aspects of real estate law, with a focus on planning and construction; he co-leads the department together with head of the firm, Amir Amar.

Practice head(s):

Amir Amar; Yacov Cohen


‘The team is attentive and lawyers demonstrate great accessibility.’

Key clients

Nesher Israel Cement Enterprises

Shapir Industries

Aura Israel Development and Investments

PHI Networks

Delek – The Israel Fuel Corporation

Gindi Tower Tel Aviv

The Bazan Group

Ono Academic College

Chevron Corporation (Formerly Noble Energy Mediterranean)

Kavim Public Transportation

Bank Hapoalim

Ashtrom Group

Adama Agan

Israel National Gas Lines Company

“Meuhedet” Health Services

Gabay Group

Africa Israel Group

BIG Shopping Centers

Israel Electric Corporation



Kesher Rent A Car (Hertz)

A. I. america israel investments

Isras Investment Company

Ohana Group DS 1998 Project Management and Initiation

Work highlights

  • Advising Shapir Industries on the construction of the light rail in Jerusalem, including representation in a legal battle against a group trying to prevent the construction of a concrete plant that is highly necessary for the project.
  • Acting for the Bazan Group in legal proceedings connected to an outline plan for changing the face of Haifa Bay, which is in the preparation stages.
  • Representing the Bazan Group in filing a petition concerning Bazan’s right to keep operating until the future plan for Haifa Bay comes into action.

Israel > Telecoms and media Tier 2

AYR – Amar Reiter Jeanne Shochatovitch & Co’s practice is oriented towards representing telecoms and media clients in regulatory and data protection matters. The group also advises telecoms providers, TV companies, internet services provides and others, on licensing, advertising and corporate issues. Eyal Roy Sage has an emphasis on technology-related work and heads the team with strong support from managing associate Shir Shoshany-Katz; together, they are highlighted as ‘outstanding professionals in the field of privacy and database security’.

Practice head(s):

Eyal Roy Sage

Other key lawyers:


‘Stands out for its outstanding legal opinions and extremely talented lawyers.’

‘Eyal Roy Sage and Shir Shoshany-Katz are outstanding professionals in the field of privacy and database security.’

‘A very experienced team, providing great service, and innovative solutions.’

‘The team maintains very good service levels. In particular, Shir Shoshany-Katz is very supportive and responsive and performs at a high professional level.’

Key clients

Microsoft Corporation, Microsoft Israel, Microsoft Israel Research & Development (2002)

LinkedIn Corporation


Chevron Corporation

Teva Pharmaceuticals

L’Oréal Israel

Perion Network

Telit Cinterion

Israeli Public Broadcasting Corporation (IPBC)

Cellcom Israel

Partner Communications Company

Pelephone communications

PHI (Partner Hot Infrastructure)

Hot Telecommunication Systems

The Northern Radio Holdings, Non Stop Radio (Management 2008), (Eco99 Radio), Non Stop Radio


Bank Leumi B.M

Israel Credit Cards

Mifal HaPais

Menora Mivtachim Insurance

Migdal Insurance and Financial Holdings

Clal Insurance Company

Harel Insurance Company

Super Pharm

Amitim Pension Funds

Ministry of Justice of the State of Israel

El Al Israel Airlines

Matrix IT and John Bryce

Kesher Rent A Car (HERTZ)

Eldar group

Altshuler Shaham Investment House

Strauss Group

Bynet Data Communications

Work highlights

  • Advising Microsoft and LinkedIn on compliance with the Israeli Protection of Privacy Law in the context of international data processing operations; it is also defending both companies in related litigation.
  • Advising Partner Communications on the effects of new data protection regulations, which would impose several GDPR-like obligations.
  • Advising Telit Cinterion on data privacy matters.

Dispute resolution > Dispute resolution: class actions (including derivative actions) Tier 3

AYR – Amar Reiter Jeanne Shochatovitch & Co’s class actions group handles cases across all key industry sectors, with notable expertise in TMT, where it can lean into the wider firm’s thriving telecoms practice. It has also recently handled cases involving the retail, financial services, and transportation spheres. Firm co-founder Yaron Reiter steers the practice and is recommended for his ‘razor-sharp precision’. Associate Zohar Drookman is also noted.

Practice head(s):

Yaron Reiter

Other key lawyers:

Ariella Ablov; Dana Amir; Ruthy Wysenbeek-Shauli; Yael Apple-Shoham; Zohar Drookman; Iris Bar-Lev


‘Regarding the department’s unique practice, it stands out due to its comprehensive and up-to-date grasp of the intricacies of class action litigation. Its in-depth understanding goes hand-in-hand with its exceptional client relationships, ensuring the best possible outcomes.’

‘Yaron Reiter is an exceptional legal practitioner, renowned for his remarkable expertise and extensive experience. With an innate ability to tackle intricate matters, he effortlessly navigates complex challenges, delivering outstanding solutions. His razor-sharp precision sets him apart in the field.’

‘Ruthy Wysenbeek-Shauli, an esteemed and first-class jurist, is our trusted advocate for managing class actions. Diligent and focused, she leaves no stone unturned, meticulously examining every detail. With her unwavering commitment to our interests, Ruthy consistently surpasses expectations.’

‘We have been working with AYR’s class action team for years and it is our first call if we receive a new class action. The team is comprised of highly skilled individuals, all working hard to ensure the best outcome of any given case. Every member of the team I have worked with was both knowledgeable and hard-working.’

‘Yael Apple-Shoham is a highly skilled, experienced lawyer, whose ability to solve complex legal issues seems almost effortless. Always pleasant to work with, Yael is a professional whose answers are both quick and precise, covering all angles while homing in on the target. Proficient and efficient, Yael is an ideal lawyer.’

‘Ruthy Wysenbeek-Shauli is the primary lawyer who deals with our class action cases. Ruthy is a hard-working, focus-driven lawyer. Her attention to detail is a true asset, which has proven itself crucial in all our cases. Ruthy has repeatedly shown herself able to utilize both factual and legal tools to our favor.’

Key clients

Linkedin Corporation

Linkedin Ireland Unlimited Company

Ofek Holdings Urban Renewal

Microsoft Corporation

Microsoft Israel

Chi Mei Corporation

Rami Shbiro Engineering, Construction, and Investments

ICP Finance

BUYME Technologies


Partner Communications Company

Bank Hapoalim

Israeli Public Broadcasting Corporation

Ono Academic College


Ahuzot HaHof

Mifal Hapayis

Lesser Egg Marketing

Kavim Public Transportation Lines

Albar Car Fleet

Leascar Group

Teleclal Group

Pelephone Communications Company

012 Smile Telecom

Issta Israel

Kesher Rent a Car (Hertz)


Phoenix Insurance Company

Work highlights

  • Representing Chi Mei Corp in defending against a class action certification motion alleging participation in a global LCD-TFT panel cartel.  
  • Representing Microsoft Corporation, Microsoft Ireland Operations, Linkedin Ireland Unlimited Company, and Linkedin Corporation in a case brought by plaintiffs alleging breaches of the Israeli Protection of Privacy Law.
  • Representing Partner Communications in defending against a class action certification, and subsequent Supreme Court appeal, alleging unlawful charges for ‘musical waiting’ and other services.

Dispute resolution > Dispute resolution: local litigation and arbitration Tier 3

AYR – Amar Reiter Jeanne Shochatovitch & Co demonstrates ‘an emphasis on reflecting a reliable and precise picture’, according to sources. The team is well-versed across a range of commercial, administrative and cross-border litigation, with strong recent activity in the real estate, energy and technology spheres. Ram Jeanne possesses ‘strong strategic ability’ and heads a group that draws on a growing pool of younger partners, including Gidon Even-Or, Roey Dotan and the recently promoted partner, Ronen Apt.

Practice head(s):

Ram Jeanne

Other key lawyers:

Baruch Katzman; Yaron Reiter; Igal Doron; Oded Gross; Dana Battat; Yaniv Dekel; Gidon Even-Or; Roey Dotan; Ronen Apt


‘I work with other law firms for ongoing activity, but I will always choose AYR for strategic and high-impact issues, due to its abilities, very thorough work, creative thinking and very high working standards and ethics. ’

‘Both Ram Jeanne and Ronen Apt can be reached at any given time and provide very high availability service. Ram is a very experienced lawyer with strong strategic ability and long-term thinking. His recommendations are very precise, reasoned and have a crucial impact on our decision making.’

‘I have been working with AYR for the last five years. We maintain very tight and intensive co-operation with Ronen Apt in the areas of litigation. AYR has an emphasis on reflecting a reliable and precise picture, which enables us to develop a realistic decision-making process.’

‘Ronen Apt handles numerous, very challenging cases, in a very professional manner. His professionality is reflected in his wide knowledge in litigation and in his high business sense, enabling him to analyze and recommend possible course of actions which ended in the utmost desired results for our company.’

‘A good team, with all of the legal services under one roof. It is also growing.’

‘Ronen Apt is our primary point of contact. We have very good communication. He has vast knowledge in many fields and coordinates any legal service we need within the office. Ronen is a team player and is very involved on a personal level.’

‘Hiring Gidon Even-Or was our company’s best investment. Gideon is the perfect lawyer for any company; his services combine smart legal and business thinking and his presence has become a major part of our daily activity. Gideon’s critical thinking skills and availability are one of a kind.’

Key clients



Israel Electric Corporation

Delek Group



Matrix IT Ltd and John Bryce

Microsoft Corporation and Microsoft Israel

Partner Communications Company

Bank Hapoalim

America-Israel Investments

Mayer’s Group (Hertz, Kavim, Merkavim)

Allied Group

Amot Investments

General Mills Israel

Cnaan Group

Ofer Investments Group and Meilsron

Issta Lines

BST Construction

Baran Group

Waxman Govrin Geva

Pelephone Communications Company

Aspen Group

Ashot Ashkelon Industries

Malam Team

The Israeli Public Broadcasting Corporation (“Kan”)

SolarEdge Technologies

Kfir – Light Rail Jerusalem

Blue Square Real Estate

Work highlights

  • Represented the founders of Reindeer Energy (Mr Moshe Krieger and Mr Itay Rochman) in a shareholders’ dispute against investors in the power station, including Siemens, Phoenix and Rapac Energy.
  • Represented the association of Nitzanei Tuvia, and its members, in a large-scale dispute with the Israeli Land Authority, over lands worth over NIS300m.
  • Represented Mr Rony Zarom in a dispute arising from a share purchase agreement.

Israel > Employment Tier 3

With significant strength in litigation, AYR – Amar Reiter Jeanne Shochatovitch & Co is regularly engaged by clients for assistance in criminal labour law matters, while also advising on mitigation, contracts, collective bargaining negotiations and consultation of executive remuneration programs, employee benefits and incentives. Former Chief Justice of Israel’s National Labour Court Yigal Plitman is noted for his expertise in mediation, arbitration and conflict resolution, while Helit Simchoni’s broad practice spans the private and public sectors, including tech companies, workers’ committees and educational institutions. With focus on social security and workplace discrimination, Eli Beloshevsky is also recommended.

Practice head(s):

Helit Simchoni

Other key lawyers:


‘We are highly satisfied with their knowledge, response times and service.’

‘We work with Helit Simchoni, head of labour law, and are very happy.’

‘Highly professional.’

‘We have a great working relationship with this team.’

‘The team of AYR layers are very professional, dig in into the problems and can always find solutions.’

‘Helit Simchoni is a professional, intelligent, high-level specialist in employment relations.’

We recommend Eli Beloshevsky for his employment expertise.’

Libi Shoud Eldar is intelligent, persistent and very professional.’

Key clients

Primekss Israel Ltd

Partner Communications Company Ltd.

Niv Raz Management and Investment Company (1995) Ltd.

Kavim Public Transportation Ltd

Sion Biotext Medical Ltd

Seach Medical Group

ITC – Israel Tech Challenge

Sagi Danan

Issta Group

Ackerstein Group

Gaon Holdings Group

Ono Academic College

Shenkar College

Mody Import and Marketing

Lemonade Tech

Sigma-Aldrich Israel

Agan Aroma & Fine Chemicals Ltd

Bartan Holdings and Investments Ltd

Dror Ortho Design Ltd.

Telecall Group Ltd.

Itai Rochman and Moshe Krieger of Reindir Energy Ltd.

Lighting Warehouse


Diamond Capital Management Services Ltd.

Micha Levy

Ortal Tourism & Recreation Ltd

Maccabi Haifa Football Club


Itzik the Great

Work highlights

  • Represented Ono Academic College in proceedings related to unionising of the college’s employees in a workers’ union, including an urgent filing for injunction to prevent the use of a video of the college’s president Professor Yaron Zelicha, in a way that implies that Professor Zelicha encourages joining the union.
  • Represented Micha Levy, the former CEO and senior shareholder of Shalom Hotels Ltd., in lawsuits relating to the termination of his employment.
  • Represented travel agency company Issta in a claim by employees who were sent on unpaid leave due to the Covid pandemic.

Intellectual property > Intellectual property: commercial/transactions Tier 3

AYR – Amar Reiter Jeanne Shochatovitch & Co is a go-to choice for multiple Israeli and international companies from the broadcasting and media industries on a variety of competition law and IP-related matters, including licensing agreements, joint research and development ventures. The team is spearheaded by intellectual property and antitrust expert Eyal Roy Sage, who is noted for advising leading technology operators and collective licensing societies on software development contracts, licence agreements and IP rights disputes.

Practice head(s):

Eyal Roy Sage


‘The AYR lawyers we have been in contact with have been professionals of the highest quality in all matters of privacy and copyright, and have done their best to find solutions for us at every step.’

‘Eyal Roy Sage is a miracle man as far as we know. He helped us turn our ideas and dreams into reality with the legal support he provided.’

Key clients

Microsoft Corporation, Microsoft Israel Ltd.

Microsoft Israel Research & Development (2002) Ltd.

Microsoft Ventures Accelerator Tel Aviv

The Israeli Public Broadcasting Corporation (IPBC, d/b/a KAN)

El Al Israel Airlines Ltd.

Shenkar College

Partner Communications Company Ltd.

Ono Academic College

Mifal HaPais

Menora Mivtachim Insurance Ltd.

Clal Insurance and Finance Ltd.

Ministry of Justice of the State of Israel

The Northern Radio Holdings Ltd.

Non-Stop Radio (Management 2008) Ltd. (Eco99 Radio)

Non Stop Radio Ltd.

Matrix IT Ltd

John Bryce

Maccabi Haifa F.C

Buyme Technologies Ltd.

The Aguda The LGTB Society in Israel

Gan Shmuel Group

Community Center of Ma’ale Adumim

Work highlights

  • Advised Israel’s Public Broadcasting Corporation (IPBC/Kan) on an innovative use of generative AI to produce a videoclip.
  • Assisted The Aguda (the biggest LGTBQ society in Israel) in setting up an archive of old media materials, which included the complex clearance of materials, some of which was created anonymously.
  • Assisted IPBC/Kan to licence original productions to Apple TV and conclude a co-production agreement for new seasons.

Israel > Real estate and construction Tier 3

The ‘dedicated, smart and always available’ real estate team at AYR – Amar Reiter Jeanne Shochatovitch & Co is primarily recognised for its thriving urban renewal practice, where it counts entrepreneurs, apartment owners and condominium representatives among its clients. Other areas of expertise encompass sales and purchase transactions, municipal taxation, and hotels. Key contacts include head of the firm and real estate expert Amir Amar; real estate lead Omer Gadish; urban renewal specialist Eli Eshel; and Ohad Zalevsky.

Practice head(s):

Amir Amar; Yacov Cohen; Omer Gadish; Igal Doron; Eli Eshel; Ohad Zalevsky; Vered Halperin

Other key lawyers:

Aharon Barda; Amnon Kolback


‘We value the team for its speed, it is a quick and super-professional legal practice. Lawyers are real pro’s — excellent in each and every aspect — and are highly appreciated.’

‘A dedicated, smart and always available team that goes over and above for its clients and provides out-of-the-box solutions and strategies.’

‘Lawyers are smart experienced and personable and provide you with great comfort and the feeling that you are in the best hands in the world! I have worked with a few top firms around the globe and this team is a stand-out by far.’

‘We recommend the team for its professionalism and service.’

‘Eli Eshel is a leader for his commitment and accessibility. He knows how to make a deal and to be a beneficial factor in the room.’

Key clients

Gindi investment & Gindi Tower Tel Aviv

Cnaan Group

Big Shopping Centers

Allied Real Estate

Shriki Group

America Israel Investments

Etz HaShaked

Ewave Real Estate

Delek – The Israel Fuel Corporation

Delek Israel Properties D.P.

The Dunitz Brothers

Eshkol Residence

Ofek holdings


Shapir Industries

Aspen Group

Yuvalim group

The Levinstein Group

PHI Networks (partnership of Partner Communication and HOT Mobile)

Bank Hapoalim

Histadrut Ha’Ovdim Be’Israel (Israel’s Employees Union)

Shikun & Binui

ICR -Israel Canada and Reem Projects

Work highlights

  • Advising Gindi Tower Tel-Aviv on a housing project in the old wholesale market in the centre of Tel–Aviv, involving approximately 1540 housing units in four towers.
  • Representing the Israel Diamond Exchange on the planning process for obtaining additional construction rights for approximately 235,000sqm of land.
  • Advising Cnaan Group on the Alma Project, an urban renewal project in Kiryat Ono.

Israel > Restructuring and insolvency Tier 3

With demonstrable experience across the telecoms, real estate and construction, financial services and retail sectors, AYR – Amar Reiter Jeanne Shochatovitch & Co handles a range of liquidations and receiverships, in addition to bankruptcy and insolvency proceedings. Amit Lederman leads the team and has experience in insolvency cases, executing debt settlements and managing companies in rehabilitation and receivership proceedings. Other key contacts in the group include Dorit Karny and Wassim Sibat.

Practice head(s):

Amit Lederman

Other key lawyers:

Key clients

Marathon 018 Xphone Ltd.

Bikov Group Ltd

Knesset Israel and Otzar Ha-hesed Associations

Yuvalim City-Boy Ltd

Michal-Negrin Ltd

Smart-Pharm Ltd

Asik Infrastructures Group

S.M.N Renovations and Scaffolding Ltd.

Ultraplast Industries Ltd.

Bnei Baker Zoabi Construction Ltd

Elran (D.D) Investments Ltd.

Ashbel Technologies Ltd.

Mercantile Discount Bank Ltd.

Morya Group

Unet Credit Finance Services Ltd

Nidam Communications Ltd. and Nidam Global Ltd

Rahmani D. Earthworks Ltd

MHR1 Investment Management Ltd


Work highlights

  • Represented Unet Credit Finance Services, the off-bank credit in the voluntary settlement process with its creditors.
  • Serving as a trustee on behalf of the court for the operation and proper management of the Morya Group.
  • Representing private investors who invested in the projects of MHR1 Investment Management and have not received returns on their investments.

Israel > Transport Tier 3

AYR – Amar Reiter Jeanne Shochatovitch & Co’s cross-practice transport offering draws on the experience of a broad pool of corporate lawyers and litigators. The team has been particularly busy in the automotive sector of late, where it has represented companies such as Albar Car Fleet (RZ), Auto Center and Leascar Ram in contentious matters. Key contacts include corporate head Yoav CaspiRam Jeanne, who leads the dispute resolution department; and class actions specialist Yaron Reiter.

Practice head(s):

Yoav Caspi; Yaron Reiter; Ram Jeanne

Other key lawyers:

Assaf Lapid

Key clients

Dan Public Transportation

Kavim Public Transportation

El Al Israel Airlines

Mayer’s Group (Hertz, Kavim, Merkavim)

Kesher Rent A Car (Hertz)

Merkavim Transportation Technologies

Auto Center Limited Partnership

Shlomo Sixt Group

Aero Handling

FSM Ground Services – the operator of Tel-O-Fun

Shapir Group


Shapir Engineering & Industries

Kfir – Light Rail Jerusalem


Work highlights

  • Representing Albar Car Fleet (RZ) in an application to certify a class action, alleging that Albar and others used deceptive documents for importing and selling or leasing cars.
  • Representing Kfir (a joint venture of Shapir Engineering and Industries and CAF), which won a tender for the operation of the red line of the light rail in Jerusalem.

Israel > Banking and finance Tier 4

AYR – Amar Reiter Jeanne Shochatovitch & Co displays significant strength in the real estate market, where it acts for both domestic and international clients seeking advice on complex financing transactions. The team is jointly led by real estate, high-tech and transportation specialist Assaf Lapid, high-tech and venture capital investments expert Yoav Caspi, and Shlomi Bardugo, who is noted for his knowledge of cross-border M&A transactions.

Practice head(s):

Yoav Caspi; Assaf Lapid; Shlomi Bardugo

Key clients

Bank Hapoalim

Amitim Pension Funds

Harel Group- Harel Insurance Investments and Financial Services Ltd.

Gindi Group

Mayer Group

Shapir Group

More Investment House

Etz HaShaked Engineering

Mayer (Kesher) Real Estate England (2013), Limited Partnership

Shriki Group

Eldar Group

Ayalon Insurance Group

Cnaan Group

Neve Tzedek Group

The Dunitz Brothers Ltd. group

Work highlights

  • Advised Shapir Housing and Building Ltd. on a transaction to finance the purchase of land in the HaElef complex in Rishon Lezion.
  • Advised Sela Issta Israeli Real Estate Ltd. on a financing agreement between Sela Issta and Bank Leumi to finance a residential and commercial project in Arnona neighbourhood in the city of Jerusalem.
  • Advised Neve Tzedek Group on the refinancing of construction and ongoing operation costs of the Elkonin Hotel (member of Accor Hotels group).

Israel > Commercial, corporate and M&A Tier 5

AYR – Amar Reiter Jeanne Shochatovitch & Co provides comprehensive assistance across a range of cross-border M&A transactions, notably to clients from the real estate, technology, and hi-tech industries. Head of the corporate law department, Yoav Caspi, is a venture capital expert, and consistently acts for a variety of startups, private investors, and high-tech investment funds. The hi-tech department is led by Daniel Chinn, whose broad practice spans private equity funds and capital raising, while Shlomi Bardugo is a key player in the crypto and blockchain arena. Head of the banking and finance practice Assaf Lapid is another key name for complex financing transactions.

Practice head(s):

Yoav Caspi; Shlomi Bardugo; Assaf Lapid; Daniel Chinn


‘Responses are extremely fast and accurate.’

‘Highly professional and impeccable service.’

‘Assaf Lapid is professional, passionate about his work, loyal, with a high level of commitment and dedication. He will go the extra mile for his clients.’

Key clients

Gindi Investments 1 Ltd.

The Lemonade Group-Lemonade, Inc.

Teleclal Ltd.

BuyMe Technologies Ltd

Morgan Ltd.

Super pharm Ltd.

Holmes Place International Ltd.

The Issta Lines Group

Ziv Kitchens Ltd


EU BioPharm

Kibbutz Sdot Yam

Shviro Garden Furniture Ltd.

Ran Fersberg

Aleph, L.P.

Microsoft Corporation and Microsoft Israel

Bank Hapoalim

Shafir Group

Mayer Group


Malam Group


International Paralympic Committee


Hemilton Group

Brill Group

Lahav LR Real Estate Ltd.

ISSTA group

Matrix Group/John Bryce Training

Mahal Pumps Ltd

Rustic Bakery Ltd

Communitech Technologies Ltd.


Malam Payroll Ltd.

Expose Fashion Ltd.

Work highlights

  • Advised Mahal Pumps 2000 (1993) Ltd. on the sale of 75% of the company’s shares to Huliot Advanced Flow Systems Ltd.
  • Advised Issta Assets LTD. on the 50% acquisition of the control in Glow Glamping Ltd., which is engaged in the establishment of glamping complexes.
  • Advised Super-Pharm Poland on establishing a joint venture for the sale of preventive medicine products with Cannabotech Ltd, an Israeli company engaged in the research and development of cannabis and mushroom-based medicines.

In Israel’s competitive legal market, AYR – Amar Reiter Jeanne Shochatovitch & Co – is not just another firm.

AYR was formed with the clear objective of developing big firm legal services without a big firm attitude. AYR’s founding principles have served the firm well, and it remains committed to them as it continued to grow to become a top-20 firm with the fastest organic growth rate.

The firm is ranked as a leading law firm in all major local and international directories, including Chambers and Partners, The Legal 500, IFLR1000, Dun’s 100 and BDi Code. Several firm lawyers are dual-qualified in Israel and the US or England and Wales, enabling the firm to conduct business in English and across legal systems with ease and proficiency.

Clients include international and domestic companies in technology, telecommunications, real-estate, retail, media, transportation, high-tech and venture capital, finance and insurance, many of which are leaders of their respective fields.

Our clients are entrepreneurial and sophisticated, and we build our practice with excellence, drive, creativity, resourcefulness, flexibility, diversity and informality to best serve their needs, match their energy, and keep them as clients over the long term. We achieve this by being that rare thing: lawyers who enjoy their work.

Departments and practice areas
Litigation and dispute resolution: Our firm’s litigation department represents clients in complex litigation and arbitration, mediation and administrative proceedings. Our litigation team is the leaders in Israel and has demonstrated legal creativity in the strategy management of each case leading to the achievement of the desired results for our clients.

The department has vast experience in complex disputes, including shareholder disputes and derivative law suits, contractual and real estate disputes, and administrative petitions, including to the High Court of Justice. Our international litigation team has considerable experience in representing foreign clients before the various courts in Israel and in coordinating their litigation activities in multi-jurisdictional disputes.

Class actions: Our class action department is placed at the top of professional rankings in Israel and abroad. Quite uniquely, the practice undertakes only class-action defense cases, giving the team an unusually extensive experience in this field. Clients are naturally high-profile domestic and international corporations.

In the last few years, the team has led the defense of some of the largest class action proceedings in Israel, and has taken a significant part in the establishment of precedential rulings.

Real estate: Our real estate department has established itself as one of the most significant in Israel, representing leading companies in the Israeli market. The real estate department deals with some of the largest and most complex transactions in Israel, including residential projects of thousands of housing units, large commercial projects and complex project financing transactions.

Team lawyers have thorough knowledge of the law and practice of real-estate transactions. Lawyers handle all aspects of transactions, including financing, taxation, and registration at local and national governmental levels.

Commercial and corporate law: The commercial and corporate department represents a wide range of clients, including domestic and international companies, private and public corporations, and entrepreneurs, in all aspects of their ongoing business and commercial activities, including in matters of corporate governance, corporate law, company formation , tenders and other procurement procedures, multinational transactions such as share purchase and asset purchase agreements, distribution and franchise agreements, various services agreements, licensing and JV agreements and many more.

Project and corporate financing: Our fast-growing project and corporate financing practice is a significant player which has been noted and recommended by professional ranking institutions in Israel and around the world. The firm’s financing team represents both borrowers and lenders in project and corporate financing transactions, mainly in real-estate, infrastructure and transportation.

Hi-tech, technological incubators, accelerators and venture capital: Our hi-tech team has vast experience and thorough knowledge in the structuring and handling of complex hi-tech transactions. The team represents Israeli and international clients, including early stage technology companies, institutional and private investors, and start-up incubators and accelerators active in communications, media, mobility, cyber-security and bio-tech. The team advises clients throughout all stages of development, from the early phases of inception, through the establishment and protection of intellectual property rights, investment rounds (starting from the “seed” investment), the ongoing operation of the business and the various engagements with customers, suppliers, agents, service providers etc., until the final sale or IPO of the company.

Mergers and acquisitions (M&A): The M&A team has extensive experience and advises a wide range of purchasers and sellers in local and international M&A transactions. The team provides comprehensive assistance regarding all aspects of the M&A transaction, including taxation and antitrust.

Capital market and securities: The capital market and securities team provides legal guidance to issuing companies, underwriters and investors, both in Israel and abroad, regarding all aspects of the securities law and corporate law, and in a wide range of transactions. The team provides a full service in connection with issuances of debt and equity securities, in Israel and abroad.

Privacy, data security and cyber: Our firm’s privacy, data security and cyber team is one of Israel’s strongest and most active, advising on Israeli and EU privacy laws including on such matters as cross-border data transfers, cloud computing, use of Big Data and Artificial Intelligence in the telecoms, media, insurance, financial, transportation and other industries, data ethics, and general and sectoral data security and cyber defense compliance requirements.

Technical understanding and many years of working with clients the technology sector and in highly-regulated industries and their service providers underpins the work of the practice, which has a strong working relationship with the various regulators.

Communications: The communications practice serves a remarkable roster of telecoms and media clients. The wide range of media and telecoms clients gives the practice an edge in negotiating royalty agreements and an in-depth knowledge of regulatory and commercial matters, including production, transmission and licensing agreements. We advise on such complex matters as ISP liability for content piracy, filtering and classification of content, libel and freedom of expression, network neutrality, compliance with environmental radiation standards, infrastructure sharing, VoIP, privacy and data security, and lawful intercept.

Intellectual property: Our intellectual property expertise is backed by a solid technical understanding of software and telecoms, which underpins the IP services which we provide to clients such as large software multinationals, telecommunications operators, television and radio broadcasters, new media providers, start-ups, and retail giants.

The practice relies on substantial competition law experience to counsel clients on the antitrust implications of various provisions in copyright, trademark, trade secret and know-how licensing arrangements. The team also has unique collective rights licensing expertise.

Competition and antitrust: The competition and antitrust practice is characterized not only by deep familiarity with Israeli and international law, but also by the deep understanding of client activities and the business environment in which clients operate. The team is uniquely experienced in advising technology-related markets involving antitrust and intellectual property.

Insolvency and corporate recovery: The firm’s insolvency team has many years of experience in liquidation and receivership of companies, as well as rehabilitation of distressed companies. The team acts as administrator of corporations in liquidation and receivership, formulates rehabilitation plans and creditor arrangements for the companies and also represents creditors and officers of the companies as well as investors in insolvency proceedings and realization of assets.

Labor law: The firm’s labor law department specializes in representing local and international employers in private and public sectors, including educational institutions, hi-tech companies, communication companies, industrial companies and employee committees in all fields of labor law – private and collective. The department has extensive experience in managing complex cases and disputes as well as collective disputes.

Urban renewal: Our urban renewal team is known for its availability and personal attention, along with a broad understanding of the complexities of all aspects of urban renewal projects. The team represents some of the largest and best-known urban renewal actors as well as residents. We advise on all stages of projects, from initial offers through choosing contractors, developers, and advisers, to obtaining construction permits, financing, and mitigating tax exposure, to delivery and registration of title.

Planning and construction: The planning and construction department handles planning and licensing procedures for infrastructure, residential and commercial projects. The team has extensive experience in accompanying licensing processes throughout the country, as well as handling Land Betterment Tax aspects and consequences. The team represents a variety of public and private clients, including the National Planning and Construction Council, District Committees, Local Committees and Appeal Committees. It also handles litigation cases in Administrative Courts and in the High Court of Justice. Team lawyers take an active part in the legislative processes in the field of planning and construction.

Municipal taxation: The municipal taxation team accompanies dozens of taxpayers in procedures meant to reduce municipal tax rates and development levies. The team represents large-scale companies and other entities in complex disputes regarding charges issued by municipal authorities, as well as other compulsory payments charged at the local government level.

White-collar crime: The white-collar crime department deals with a range of White-Collar offenses, mainly relating to government corruption, tax, securities, antitrust, and money laundering. The department provides clients with cross-border legal services, combining civil, criminal and administrative aspects. The team is well experienced in working with the enforcement and prosecution agencies and in managing complex criminal financial cases including the representation of the clients in the courts and in seizure and forfeiture of property procedures.

Sports law: Our sports law department is unique among Israel’s major law firms. The department accompanies major sport teams in Israel and throughout the world. The team has extensive experience in providing legal counsel to athletes, football clubs and agents, both in local and international large-scale transactions, as well as in the representation of its clients in various legal proceedings, including local and international arbitrations.

Department Name Email Telephone
Real estate, Construction and planning Amir Amar amira@ayr.co.il
Class Actions and Dispute Resolution Yaron Reitar yaronr@ayr.co.il
Litigation and Dispute Resolution Ram Jeanne ramj@ayr.co.il
Construction and planning Yacov Cohen yacovc@ayr.co.il
Sports law Ehud Shochatovitch ehuds@ayr.co.il
IP, IT and privacy, Telecom and media, Competition/antitrust Eyal Roy Sage eyals@ayr.co.il
Corporate and M&A Yoav Caspi yoavc@ayr.co.il
White Collar Crime Sharon Kohane sharonk@ayr.co.il
Real estate Omer Gadish omerg@ayr.co.il
Insolvency and Restructuring Amit Lederman amitl@ayr.co.il
Hi-Tech, Accelerators and Venture Capital Daniel Chinn danielc@ayr.co.il
Real Estate; Litigation Igal Doron Igald@ayr.co.il
Real estate Ohad Zalevsky OhadZ@ayr.co.il
Corporate Law Gadiel Blusztein gadielb@ayr.co.il
Corporate Law Shlomi Bardugo shlomib@ayr.co.il
Real Estate Vered Halperin veredh@ayr.co.il
Corporate Law Michal Efrat-Alperin michala@ayr.co.il
Labour and employment Helit Simchoni helits@ayr.co.il
Municipal Taxation Alon Edelman alone@ayr.co.il
Municipal Taxation Einav Cohen einavc@ayr.co.il
Urban Renewal Eli Eshel elie@ayr.co.il
Real Estate Aharon Barda aharonb@ayr.co.il
Class Actions and Dispute Resolution Dana Amir Fried danaa@ayr.co.il
Litigation and Dispute Resolution Oded Gross odedg@ayr.co.il
Corporate Law Assaf Lapid Assafl@ayr.co.il
Class Actions and Dispute Resolution Ariella Ablov ariellaa@ayr.co.il
Litigation and Dispute Resolution Dana Battat danab@ayr.co.il
Litigation and Dispute Resolution Yaniv Dekel yanivd@ayr.co.il
Class Actions and Dispute Resolution Ruthy Wysenbeek-Shauli ruthyw@ayr.co.il
Real Estate Elad Cohen eladc@ayr.co.il
Real Estate Liat Volanovsky Neuman liatv@ayr.co.il
Real Estate Amnon Kolback amnonk@ayr.co.il
Corporate Law Dorit Zoldan Zohar doritz@ayr.co.il
Real Estate Yael Launer yaell@ayr.co.il
Real Estate Moran Baruch Gelbort moranb@ayr.co.il
Class Actions and Dispute Resolution Yael Shoham yaela@ayr.co.il
Litigation and Dispute Resolution Gidon Even Or gidone@ayr.co.il
High Tech and VC Saar Binyamin saarb@ayr.co.il
Real Estate Yonit Gov Yonitg@ayr.co.il
Litigation and Dispute Resolution Roey Dotan roeyd@ayr.co.il
Infrastructures; Litigation and Dispute Resolution Gali Friedhof galif@ayr.co.il
Corporate and M&A, Finance Sariel Cohen sarielc@ayr.co.il
Real Estate and Construction Orly Vidan orlyv@ayr.co.il
Real Estate Naftali Friedman naftalif@ayr.co.il
Litigation and Dispute Resolution Shlomi Schneider Shlomis@ayr.co.il
Insolvency and Corporate Recovery Dorit Karny doritk@ayr.co.il
Litigation and Dispute Resolution Ronen Apt ronena@ayr.co.il
Real Estate and Construction Nir Shafran nirs@ayr.co.il
High Tech and VC Mati Rosenbaum matir@ayr.co.il
Real Estate and Construction Maria Bruk mariab@ayr.co.il
Litigation and Dispute Resolution Rafi Soferman refaels@ayr.co.il
Litigation and Dispute Resolution Tal Hertz talh@ayr.co.il
IP, IT and privacy, Telecom and media Shir Shoshany-Katz shirs@ayr.co.il
Litigation and Dispute Resolution Prof. Oded Mudrik odedm@ayr.co.il
Labour Law; Dispute Resolution Yigal Plitman yigalp@ayr.co.il
Litigation and Dispute Resolution Baruch Buky Katzman bukyk@ayr.co.il
Photo Name Position Profile
Gidon Even-Or photo Adv Gidon Even-Or Partner, Head of International Arbitration
Mati Rosenbaum photo Adv Mati Rosenbaum Partner
Number of lawyers : 130
Number of Partners : 54
Number of Practice Areas : 26
Year of Establishement : 2010
L.A.W. - Lawyers Associated Worldwide
ACC ISRAEL - Association of Corporate Counsels
Pro Bono Activity : https://www.ayr.co.il/social-engagment/


Our wide range of clients, global and international, obliges us to be current and in-tune with the worldwide market.
Our firm is an active member in international and local legal networks, enabling us to receive assistance and advice from all over the globe around the clock, from the most professional legal teams well versed in local laws and regulations. 
Our firm’s involvement in international legal networks enables flexibility in expanding activities to new destinations. 

  • Our firm is a member of the Lawyers Associated Worldwide (L.A.W.) international legal network – an international organization of commercial law firms comprising 100 firms located in 50 countries, covering 188 jurisdictions, and over 4,500 leading lawyers in their fields. L.A.W. members strive for excellence, share knowhow and expertise and provide accessible and serviceable legal representation and advice at all times.
  • Our firm is also a member of LEGALINK – an international legal network comprising over 70 business-oriented independent law firms from all over the world, with over 3,000 law professionals. The LEGALINK network is active worldwide, providing personal attention and high-level legal services on a wide variety of legal matters.
  • Our firm partners with the ACC Israel – Association of Corporate Counsels – a branch of the global organization centred in the USA, comprising of over 45 thousand In House Counsel with members in over 90 countries worldwide. The ACCI membership includes hundreds of lawyers, who serve as legal counsels for leading corporations in Israel and worldwide, local and global, private and public, in fields such as commerce and high-tech, retailing, real-estate, defence industries, drugs and pharmaceuticals, banking and financing, insurance, biotech, etc. As part of our ongoing cooperation, our firm holds conferences and seminars for ACCI members in various fields (real-estate, high-tech and technology, privacy protection, labour laws, capital markets and finances, public companies, and more) and provide frequent ongoing updates on a variety of legal issues.