Firms To Watch: Trademarks: litigation

Synergizing its trademark litigation expertise with California boutique Durie Tangri LLP in January 2023, Morrison Foerster is involved in several multifaceted matters across a number of sectors, including healthcare, e-commerce, media, and life sciences.
Operating across food and beverage, retail, and consumer sectors, O'Melveny & Myers LLP counts Fashion Nova, Hyundai and Skechers in its varied client roster.

Trademarks: litigation in United States

Debevoise & Plimpton LLP

Maintaining a strong position at the forefront of the trademark litigation space, Debevoise & Plimpton LLP leverages its wide-ranging sector expertise that encompasses tech, consumer goods, pharma, and retail, among others, to advise a multitude of blue-chip clients such as Adidas and SpaceX on market-leading trademark issues. Operating from New York and San Francisco, practice head David Bernstein enjoys a particularly strong reputation in handling market-leading and high-stakes litigation for global clients. Megan Bannigan is active in the firm’s New York office, representing numerous high-profile brands in a range of multifaceted disputes and is also Vice Chair of the American Bar Association IP Section Trademark Division. Bolstering the practice with his experience in litigating in both state and federal courts as well as before the Trademark Trial and Appeal Board, New York’s Jared Kagan‘s capabilities extend from managing preliminary injunctions to overturning summary judgment decisions. San Francisco’s Christopher Ford is a go-to for trademark matters in the tech and blockchain sectors, also handling investigations brought by the Federal Trade Commission and the Securities and Exchange Commission, among others.

Practice head(s):

David Bernstein

Other key lawyers:

Megan Bannigan; Jared Kagan; Christopher Ford


‘Jared Kagan and David Bernstein are the best trademark litigators, hands-down.’

‘Jared Kagan and David Bernstein are superstars. They are thoughtful, define a strong strategy, know the law inside out, and efficiently handle important bet-the company trademark litigation.’

Key clients

Adidas AG



David Yurman Enterprises LLC

Extreme Networks

Fox Sports


H&R Block

Lightning Labs Inc.

Pernod Ricard


Merck KGAA


Nobody Studios


Snap Inc.


Standard Industries


The Standard

Work highlights

  • Advised Grubhub in a trademark case brought by Kroger and Home Chef involving the parties’ respective logos.
  • Representing Casa Azul Spirits in a trademark infringement action brought by Casa Tradición, the maker of a tequila under the name CLASE AZUL.
  • Represented H&R Block in a high-profile trademark infringement suit against Twitter founder Jack Dorsey’s payment company Square Inc., which changed its name to Block, Inc.

Fross Zelnick Lehrman & Zissu, P.C.

Regarded as a leader in the trademark litigation field, Fross Zelnick Lehrman & Zissu, P.C. utilizes its global network to handle multi-jurisdictional trademark litigation for an impressive roster of pharma, retail, and celebrity clients, among others. Senior litigator Nadine Jacobson excels in engaging in complex international disputes, while Laura Popp-Rosenberg represents notable blue-chip clients across the fashion, beverages, financial services, and sport sectors. David Donahue routinely represents a multitude of clients that are active in the areas of fashion, music, entertainment, and film, and James Weinberger possesses considerable knowledge in managing trademark, dilution, and false advertising matters. Jason Jones is notably active in federal trial and appellate courts, as well as before the Trademark Trial and Appeal Board. Veteran litigator Barbara Solomon and Leo Kittay bolster the practice with their extensive experience in the trademark arena. All listed lawyers operate from the firm’s New York office.

Practice head(s):

Amanda Agati; Cara Boyle; Carlos Cucurella; David Donahue; Lydia Gobena; Nadine Jacobson; Jason Jones; Leo Kittay; Karen Lim; John Margiotta; Craig Mende; Laura Popp-Rosenberg; Barbara Solomon; Ashford Tucker; James Weinberger


‘They are instructed by many of the world’s leading brands on business-critical disputes and we are happy to instruct them when our clients have enforcement issues in the US. They have a deep bench, talented lawyers and secure great outcomes. They are first amongst equals.’

‘This practice is unique because of its substantive knowledge and the depth of its bench. They are also incredibly responsive and provide practical business solutions.’

‘Craig Mende is a litigation partner that is top notch, extremely knowledgeable, creative and business-minded. Craig is also always there, incredibly responsive. In addition to his technical expertise and client focus, Craig is a great person who is passionate about his clients’ brands.’

‘Extremely knowledgeable, very experienced, accessible, quick to respond, and just excellent litigators.’

‘David Donahue is just the best you can get.’

Key clients

The Guess Who

Richemont North America, Inc. et al.

Sunday Night Productions

Materialize, Inc.

Capital Records

CLOT, Inc.


People For the Ethical Treatment of Animals

Muylle-Facon BV


Peloton Interactive, Inc.

Work highlights

  • Defended Sunday Night Productions Inc., a film and TV production company, in a trademark infringement action, resulting in a dismissal.
  • Received a favorable decision on an opposition against an application filed in the Turkish Trademark office for the name “Peta Verse” on behalf of People for The Ethical Treatment of Animals (PETA).

Kilpatrick Townsend & Stockton

Counting a varied range of global clients in its roster including Netflix and Formula 1, Kilpatrick Townsend & Stockton enjoys a pre-eminent reputation across the US, Europe, and Asia in the trademark litigation sphere. The team is helmed by Atlanta-based seasoned litigator Bill Brewster and San Francisco’s Anthony Malutta and Gwen Peterson. Los Angeles-based Dennis Wilson, who is entrusted by prominent media and tech companies to manage complex international litigation, and Larry McFarland, who notably specializes in reverse confusion, cybersquatting, and licensing disputes, to name a few, bolster the team’s litigation offering. New York’s David Mayberry is a strong choice for clients requiring assistance with preliminary injunctions and summary judgment motions. Atlanta’s Judy Powell possesses a wealth of experience that includes website content and domain name disputes, while in New York, Lisa Pearson is adept in handling disputes arising from fashion, financial services, and travel sectors, among others, and Charlie Henn demonstrates considerable strength in the sports arena.

Practice head(s):

Bill Brewster; Anthony Malutta; Gwen Peterson

Other key lawyers:

Dennis Wilson; Larry McFarland; Lisa Pearson; Judy Powell; Charlie Henn

Key clients







Honey Baked Ham Company


Jack Daniels Properties


National Basketball Association

Formula 1


Mondelez International

Spike Cable Networks


Starz Entertainment

Kirkland & Ellis LLP

Widely regarded as a force in the trademark litigation sphere, Kirkland & Ellis LLP is regularly engaged by notable global companies to advise on market-leading issues across electronic games, software, tech, and consumer products sectors. New York’s Dale Cendali steers the practice with her impressive experience before the US Supreme Court and involvement in a number of high-profile litigations. Also in New York is Claudia Ray, who is particularly active in the entertainment and media, financial services, tech, and consumer products sectors. In Los Angeles, Diana Torres operates for a consortium of clients that includes software developers, consumer product manufacturers, and entertainment and media companies, while Allison Buchner is routinely entrusted by consumers, competitors, and federal regulators, including the Federal Trade Commission. In New York, Joshua Simmons demonstrates excellence in the spheres of media and tech, Shanti Sadtler Conway’s wide-ranging expertise reaches right of publicity, social media and licensing issues, and Mary Mazzello contributes her capabilities across sports, health, financial services, and consulting industries.

Practice head(s):

Dale Cendali

Other key lawyers:

Claudia Ray; Diana Torres; Allison Buchner; Joshua Simmons; Shanti Sadtler Conway; Mary Mazzello


‘Dale Cendali and Mary Mazzello are excellent litigators – thoughtful, strategic leaders, with regards to all aspects of trademark litigation.’

Key clients


Biozeal LLC

Delta Air Lines

Eleven IP Holdings

Maesa LLC

PepsiCo, Inc.

Purple Innovation LLC

Cooley LLP

With a varied client roster that is comprised of start-ups, private companies, and global corporations, ‘incredibly efficient’ Cooley LLP capitalizes on its offices across Europe and Asia to advise on complex tech and life sciences sector mandates, as well as e-commerce, video games, and cosmetics mandates. The team also acts for significant celebrity clients, such as Hailey Rhode Bieber. Practice head Brendan Hughes, who is based in the firm’s Washington DC office, utilizes his notable experience before the US Court of Appeals for the Second and Sixth Circuit to provide clients with comprehensive trademark advice. San Francisco’s Bobby Ghajar bolsters the team with his experience in various courts of appeal and the USPTO, with an expertise extending from trademark to copyright and licensing issues. Active in both New York and Los Angeles, JP Oleksiuk is geared to handle trademark-related aspects of corporate transactions and advise prominent brands on trademark issues in a multitude of sectors, routinely operating on an international scale. Angela Dunning departed the firm in October 2023 to join Cleary Gottlieb Steen & Hamilton.

Practice head(s):

Brendan Hughes

Other key lawyers:

Bobby Ghajar; JP Oleksiuk


‘The team at Cooley looks at our litigation goals and how to best achieve them. They are incredibly efficient and proved invaluable.’

‘Bobby Ghajar is a star. He takes the time to discuss the matter, the various strategies, and how the litigation can serve the business’s overall goals. He’s available 24/7 and provides incredibly efficient work product.’

‘John Paul Oleksiuk and his team are amazing. He is a wizard, clients around the globe trust him.’

‘John Paul Oleksiuk is one of the best US IP litigators.’

‘There is no doubt that Cooley LLP operates at the forefront of IP creation, protection, and prosecution.’

Key clients

Hailey Rhode Bieber, Rhodedeodato, HRBeauty

Emerson Radio

Upwork Global

Templafy ApS and Templafy Deutschland GmbH

Alexandria Real Estate Equities

Haus Labs


But First Coffee, Inc. d/b/a Alfred Coffee

Betr Remedies

KKW Beauty, Kimsaprincess, and Kim Kardashian

Lambda Test

Movado Group

Jam City

Spin Master

Ethic Investing

Origin Materials

Moon Active

Work highlights

  • Representing Hailey Rhode Bieber, and her brands Rhodedeodato and HRBeauty in a victory from allegations of trademark infringement and unfair competition under the federal Lanham Act and New York state law filed by Rhode-NYC.
  • Representing and successfully defending UpWork in a competitor case regarding Upwork’s use of “freelancer” on its website and as an app name.
  • Representing Emerson Radio in a unique late-stage default judgment win at the Third Circuit Court of Appeals, in addition to helping Emerson Radio win a $3.2m attorney fee award, a $700,ooo enhanced damages award, and potential contempt sanctions.

Cowan, Liebowitz & Latman, PC

Counting Major League Baseball, Sony Pictures Entertainment, and Maserati in its impressive client roster, ‘strategic and commercial’ Cowan, Liebowitz & Latman, PC demonstrates considerable strength in handling trademark issues arising from the music, food, sports, hospitality, and consumer products sectors. Alongside this, the practice is particularly proficient in managing UDRP domain name proceedings and social media disputes for significant clients. Richard Mandel spearheads the practice, leveraging his more than 35 years of experience in the field to advise on false advertising, licensing, and domain name disputes, among others. Jonathan King is well-versed in assisting with trademark matters in the fashion, pharma, software and sports industries, while Kieran Doyle operates for a varied array of blue-chip clients in federal and state courts. Eric Shimanoff is noted for his handling of social media, websites, NFT, and virtual internet trademark, domain name, and false identification issues. Seasoned litigator Mary Kevlin has been involved in a diverse array of TTAB proceedings, and Maryann Licciardi focuses on trademark contested proceedings, litigation, prosecution, and domain name disputes. All listed lawyers are based in New York.

Practice head(s):

Richard Mandel

Other key lawyers:

Jonathan King; Eric Shimanoff; Mary Kevlin; Kieran Doyle; Maryann Licciardi; Maria Scungio


‘A really nice team: professional, helpful, and knowledgeable.’

‘Cowan Liebowitz & Latman know their stuff, and take a strategic and commercial approach, which is very helpful to us and our clients. They are also very responsive and really enjoyable to work with.’

‘They are one of our go-to firms for US trademark work.’

‘The uniqueness of the practice is the personal attention given to every matter by the lawyers and paralegals.’

‘Partners and associates always keep themselves updated on developments and will factor in these developments in their advice.’

‘I would like to mention Joel Schmidt, Eric Shimanoff, Richard Mandel, and Kieran Doyle. They are an absolute pleasure to work with and their attention to detail, timely responsiveness, and practical solutions are noteworthy.’

Key clients

Barclays Bank PLC

Conair Corporation

Empire State Realty Trust

G-III Apparel Group, Ltd. (DKNY and Donna Karan)

Hanky Panky Ltd.

Henry Schein, Inc.

Ithaka Harbors, Inc. (JSTOR and Artstor)

Kars 4 Kids

Major League Baseball

Maxima Apparel Corp

MCSI, Inc.

National Audubon Society

New York Public Library

Newfold Digital, Inc.

QVC, Inc.

Ruth’s Hospitality Group, Inc.

S&P Global / Standard & Poor’s Financial Services

Sony Pictures Entertainment


The Blackstone Group

The Forward Fund, Inc.

The Promotion in Motion Companies, Inc.

Tri State Management/Wetson Restaurant Group

Universal Music Group

Warby Parker Inc.

Wicked Fashions, Inc.

Wolfgang’s Steakhouse

Work highlights

  • Acting as co-counsel on a successful appeal to the Third Circuit, which reversed a judgment against our client Kars 4 Kids, Inc. for over $10m.
  • Representing Promotion In Motion, Inc. and Welch Foods Inc. in an action alleging the defendant’s holiday packaging formats for its Sunkist Fruit Gummies infringes clients’ trade dress in their Welch’s Fruit Snacks product.
  • Responsible for S&P Global’s international portfolio of trademarks, including its active protection and enforcement.

Finnegan, Henderson, Farabow, Garrett & Dunner LLP

With an established presence in representing clients in the Trademark Trial and Appeal Board, federal circuit courts of appeal and various other tribunals, Finnegan, Henderson, Farabow, Garrett & Dunner LLP's extensive litigation experience enables it to operate for global brands such as Under Armour and Sony Corporation. The practice is jointly led by Naresh Kilaru, managing partner Erika Harmon Arner and chair Anand Sharma. Kilaru’s capabilities encompass disputes arising from computer source code, product packaging, and gray-market goods, while key contact Danny Awdeh, who leads the firm’s trademark, copyright, and advertising group, demonstrates an outstanding knowledge of litigation concerning trademark infringement, counterfeiting, unfair competition, dilution, and false advertising. B. Brett Heavner’s expansive expertise incorporates all aspects of domestic and foreign trademark protection, and Douglas Rettew capitalizes on his immense experience in US Court of Appeals cases to count blue-chip global names in his client roster. Mark Sommers frequently handles matters pertaining to trademarks, intermediary liability, and rights of publicity, with Morgan E. Smith contributing her prowess in injunctive relief and offensive and defensive discovery. All named lawyers are based in Washington DC.

Practice head(s):

Naresh Kilaru; Erika Harmon Arner; Anand Sharma

Other key lawyers:

Danny Awdeh; B. Brett Heavner; Douglas Rettew; Mark Sommers; Morgan E. Smith


‘The team of Doug Rettew and Patrick Rodgers were great to work with. Doug was highly engaged at every step of our trademark litigation. Patrick is very talented at brief writing and discovery planning.’

‘Doug Rettew and his team are always ready to assist with any IP issue. Very knowledgeable with complex general IP/trademark, litigation, and copyright issues.’

‘Doug (Chip) Rettew is an superb litigator and all-around trademark expert. He has the client’s best interest in mind at all times, and, like a chess player, is strategic with long term vision.’

‘The team provides strong, practical strategic advice based on a vast amount of experience.’

‘Mark Sommers has been supporting our trademark legal risk management for almost a decade and has constantly delivered strategic advice and brilliant arguments to help us secure winning results.’

Key clients







InterContinental Hotels Group (IHG)

LG Electronics

Marriott Corporation


Sony Corporation

Subaru Corporation

TD Bank

Under Armour, Inc.

Work highlights

  • Represented Caterpillar, and was successful in the cancellation of Puma’s registration for the PROCAT mark, which was used for a line of children’s soccer cleats.
  • Filed a successful opposition at the Trademark Trial and Appeal Board (TTAB) against an application for SONISTREAM on behalf of Sony Group Corporation.
  • Represented Under Armour in a trademark infringement, unfair competition, and trademark dilution litigation against Armorina’s unauthorized use of the ARMORINA name and mark for women’s athleisure apparel and accessories.

Kelly IP LLP

‘Business-savvy’ Washington DC boutique Kelly IP LLP maintains an esteemed presence in both civil and TTAB litigation, routinely undertaking a varied array of trademark litigation for global clients such as Disney, AstraZeneca, and Rolls Royce. Seasoned litigator David Kelly represents blue-chip clients in trademark counterfeiting litigation, and in the obtainment of temporary restraining orders and preliminary injunctions on both infringement and dilution grounds. Stephanie Bald, who is active in the TTAB and various federal courts, handles an array of complex trademark litigation and online enforcement issues. Robert Litowitz deploys his extensive litigation experience to manage trademark, false advertising, and unfair competition issues. Former TTAB administrative trademark judge and interlocutory attorney Linda McLeod is well-versed in opposition and cancellation proceedings ,and Jason Joyal’s capabilities extend from trademark mandates to trade dress and false advertising.

Other key lawyers:

David Kelly; Stephanie Bald; Rob Litowitz; Linda McLeod; Jason Joyal


This is a true boutique with trademarks expertise, both from a strong substantive law point of view and a practical, real-world point of view. They can do it all – from searching to high-stakes litigation.’

‘I’ve worked primarily with Stephanie Bald and she is of the smartest people I know. She knows trademark law in depth and has vast experience in the field. Her knowledge of TTAB and federal court procedure is extremely helpful and her friendly demeanor is fantastic.’

‘The Kelly IP team is incredibly collaborative in guiding in-house clients towards the desired litigation outcome while maintaining an aggressive posture. The team does an excellent job in communicating with witnesses (particularly those which do not have experience as witnesses). Kelly IP is great at developing their client’s litigation story and are nimble and nuanced in telling that story in front of the court.’

Key clients



American Eagle Outfitters

American University

Anchor Labs

Aston Martin




British Broadcasting Corporation (BBC)

Capital One



Dow Jones




H & M


Hello Fresh





Scale AI


Syracuse University

The Hershey Company

U.S. News and World Report

United States Postal Service





Clients: non-p

Work highlights

  • Representing American Eagle Outfitters (AEO) in a trademark infringement lawsuit against Walmart.
  • Representing Bayerische Motoren Werke AG (BMW) and BMW of North America, LLC in federal civil litigation to enforce its intellectual property rights.
  • Represents the legendary automobile maker Rolls-Royce in this trademark dispute against HexClad, a maker of cookware.

Orrick, Herrington & Sutcliffe LLP

Drawing on its bench strength across US, Europe, and the Asia Pacific regions, Orrick, Herrington & Sutcliffe LLP is highly recommended for its significant experience in the International Trade Commission and before the TTAB. The practice is jointly-helmed by San Francisco’s Clement Seth Roberts and Los Angeles’s Alyssa Caridis, who contribute their extensive experience to the practice. In Boston, David Hosp has advised the most prominent media and technology companies in high-profile trademark litigations, and Mark Puzella has represented New Balance and a varied array of other notable clients before the courts. Sheryl Garko bolsters the practice with her considerable expertise covering a diverse range of technologies and the trademark issues surrounding them. Silicon Valley’s Diana Rutowski is noted for her ability to manage takedown campaigns that involve strategically locating trademark infringements online and developing an effective enforcement strategy, while San Francisco’s Nathan Shaffer is frequently retained by tech companies for assistance with high-stakes litigation.

Practice head(s):

Clement Seth Roberts; Alyssa Caridis

Other key lawyers:

Mark Puzella; Diana Rutowski; David Hosp; Sheryl Garko; Nathan Shaffer; Laura Najemy


‘The Orrick team knows their stuff and are reasonable to work with, even when on the other side.’

‘David Hosp and Mark Puzella are the heads of the TM litigation team and stand out for their skill as lawyers and knowledge of the law.’

Key clients


Nreal Technology Limited


Optimizely aka Episerver

Anker Innovations

Fantasia (Subsidiary of Anker Innovations)

CoorsTek Bioceramics, LLC



New Balance

Brand Design Company/House Industries

Adore Me, Inc.

Polar Corporation

Work highlights

  • Successfully fought off false advertising, deception, and unfair business practices claims for Zillow that were brought by real estate brokerage startup REX-Real Estate Exchange Inc.
  • Involved in winning a case for CoorsTek Bioceramics before the TTAB, which ruled in its favor cancelling CeramTec GmbH’s trademarks in the color pink.
  • Represented New Balance in litigations against Steve Madden, Michael Kors, Vision Street Wear, and currently represents the company in a putative multi-state consumer class action concerning claims of false advertising, and in another matter adverse to Golden Goose.

Arnold & Porter

Operating across the full spectrum of trademark litigation, Arnold & Porter retains a core practice in the brand protection and enforcement space, and is routinely engaged by companies operating in the tech, luxury goods, consumer products, and pharma industries. Seasoned litigator and tech sector specialist Matthew Wolf, who is based in Washington DC, and the vastly experienced Chicago-based Dina Hayes, whose multifaceted expertise includes working in cases involving power tools, biomedical infusion devices and digital audio fingerprinting methods, jointly spearheads the practice. In New York, Paul Llewellyn employs considerable expertise in handling infringement litigation, covering a diverse array of sectors from pharma and industrial products to luxury goods and consumer goods. Also in New York, Dori Hanswirth draws on experience handling TTAB proceedings, and Louis Ederer handles anti-counterfeiting -related matters. In Chicago, Michael Harris and Christopher Henk handle high-stakes lawsuits at the federal and appellate levels, while in Washington DC, John Rynkiewicz advises a considerable number of clients in relation to domestic and international-scale litigation. Other key names to note in New York include Theresa House and Matthew Salzmann.

Practice head(s):

Matthew Wolf; Dina Hayes

Other key lawyers:

Dori Hanswirth; Paul Llewellyn; Louis Ederer; Christopher Renk; Michael Harris; John Rynkiewicz; Theresa House; Matthew Salzmann

Key clients




Lutron Electronics Co., Inc.

Marmon Holdings


Pernod Ricard and The Absolut Company



The Hershey Company

Work highlights

  • Served as primary IP counsel to Nike and its companies and brands, including Converse Inc.
  • Served as trademark litigation and enforcement counsel to The Hershey Company for over 15 years and has successfully pursued enforcement actions and opposition proceedings involving a variety of trademarks owned by the company.
  • Initiated and successfully settled TTAB opposition and cancellation proceedings for Google.

DLA Piper LLP (US)

Leveraging its strong presence across the Americas, and the EMEA and Asia Pacific regions, DLA Piper LLP (US) continues to advise clients in the generative AI space, and assists clients with NFT-related trademark filings, among a variety of other trademark litigation mandates. Tamar Duvdevani helms the practice from the firm’s New York office, harnessing her trademark and right-of-publicity litigation expertise to operate for Nike and other notable clients. Other key contacts include seasoned trademark and copyright litigator Gina Durham, who is based in San Francisco, and San Diego’s Melissa Reinckens, who contributes her wide-ranging experience across trademark, false advertising, and commercial litigation to the team. Washington DC’s Kevin Fee principally focuses on high-stakes trademark litigation before trial and appellate courts, and New York’s Marc Miller is well-versed in handling trademark litigation in federal and state courts.

Practice head(s):

Tamar Duvdevani

Other key lawyers:

Gina Durham; Melissa Reinckens; Tamany Vinson Bentz; Marc Miller


‘Great interaction with our internal team.’

‘They are subject matter experts.’

Key clients

Goli Nutrition Inc.

Tracy Anderson Method

Coinbase Global Inc.

James Hardie Building Products, Inc

The Estate of Jackie Robinson


DER Touristik

Nike, Inc.

Tigercat International Inc.

General Cigar Company, Inc.

Iovate Health Sciences International U.S.A., Inc., Northern Innovations Holding Corp. dba Purely Inspired, and Lakeside Innovations Holding Corp.

Work highlights

  • Providing advice to Midjourney, the text-to-image global generative AI company.
  • Secured a trial victory on behalf of Goli Nutrition, a gummy vitamin company, against GOLO LLC, a weight loss company offering the GOLO For Life diet plan.
  • Acting as counsel to plaintiff Nike in a trademark and false advertising case brought by Nike against resale platform operator StockX.

Greenberg Traurig, LLP

With capabilities across the full life cycle of trademarks, Greenberg Traurig LLP utilizes its trademark, trade dress and false advertising expertise to assist notable clients such as Prime Hydration and Caesars Entertainment Corporation. Spearheading the practice is Susan Heller, who is active in the firm’s orange County and Los Angeles offices, and Atlanta’s Joel Feldman, who is noted for his strengths in Trademark Trial and Appeal Board proceedings. Also co-leading the practice is LA’s Candice Kim, who possesses a wealth of experience in all facets of the branding process, and Chicago’s Mark Galis, whose varied experience includes trademarks, brand protection and patents. Another name to note is Ian C. Ballon, who operates across Silicon Valley, LA and Washington DC.

Practice head(s):

Susan Heller; Joel Feldman; Candice Kim; Mark Galis

Other key lawyers:

Ian C. Ballon; Steven Wadyka


‘The lawyers there are responsive and strategic, providing excellent advice across the board and across the whole of the US, with offices in numerous locations.’

‘The Greenberg Traurig trademarks litigation team has a wide spread of experience and knowledge. They work together no matter which office they reside in to summon/gather all the knowledge that is necessary for the case at hand.’

‘Steven Wadyka is an experienced and skilled litigator. He has a really good way to explain the legal complexities to a layman so that clients can appreciate and understand the case.’

‘Exceptional professionalism and coordination across the team.’

‘Ian Ballon is one of the most impressive attorneys I’ve ever met.’

‘They are smart, responsive, practical, and effective.’

‘Susan Heller is responsive, smart, and has great expertise.’

‘The members of the firm are very knowledgeable and provide innovative solutions to IP issues.’

Key clients

Groupon, Inc.

Caesars Entertainment Corporation

Green Thumb Industries, Inc.; MC Brands, LLC

Prime Hydration

Estate of Michael Jackson and Triumph International, Inc.

Apollo Health and Beauty Care Corp.

Great Clips, Inc.

Regents of the University of Minnesota

Echelon Fitness, LLC

Fujifilm North America, Inc.

Work highlights

  • Manages the worldwide trademark enforcement efforts for Prime Hydration, including pending trademark oppositions proceedings pending around the world, litigation, and administrative enforcement efforts in multiple countries, as well as all manner of online trademark issues.
  • Advising Groupon, who was sued in the US District Court for the District of Nevada by Las Vegas Skydiving Adventures LLC for alleged antitrust, trademark infringement, misappropriation of commercial properties, and unjust enrichment.
  • Manages the worldwide trademark enforcement efforts for CEC’s famous brands, including CAESARS PALACE, HARRAH’S, HORSESHOE, WORLD SERIES OF POKER, and others, including dozens of pending trademark oppositions and cancellation proceedings pending around the world, litigation, and administrative enforcement efforts in multiple countries.

Hunton Andrews Kurth LLP

Capable of advising clients across all phases of litigation, Hunton Andrews Kurth LLP enjoys a strong grounding in ex parte appeals of examination and inter partes challenges to applications at the TTAB alongside considerable experience in managing opposition and cancellation proceedings. John Gary Maynard and Tyler Maddry spearhead the practice from the firm’s Washington DC office. Operating from the firm’s New York office, Jeremy Boczko is active across federal and administrative courts and Armin Ghiam capitalizes on his background in law, finance, and tech to advise clients across the full IP life cycle, from pre-suit investigations and mediation, to trial proceedings. In Washington DC, seasoned litigator Edward Colbert continues to be entrusted by financial services, entertainment, and consumer goods companies, while Erik C. Kane possesses considerable experience in federal courts, state courts, the ITC, and the TTAB. Other key figures include Richmond’s Stephen Demm and New York’s Jonathan Reichman.

Practice head(s):

John Gary Maynard; Tyler Maddry

Other key lawyers:

Jeremy Boczko; Edward Colbert; Armin Ghiam; Erik C. Kane; Stephen Demm; Jonathan Reichman; Jeremy King

Key clients

Hisamitsu America, Inc.

The Vitamin Shoppe

API Vaccines, LLC

GoFundHer, LLC

Flawless Image Medical Aesthetics, LLC

PlastCare USA, Inc.

Bittrex, Inc.

Work highlights

  • Representing Hisamitsu America, maker and distributor of SALONPAS Pain Relieving Patches, defending a false advertising case brought by Scilex.
  • Representing GoFundHer in a case where the core issue is whether the term “Go Fund” is generic when used for crowdfunding.
  • Representing PlastCare, in a case in which the central question is whether the plaintiff owns the color pink for dental gloves, relating to issues of functionality of color and secondary meaning.

Kelley Drye & Warren LLP

Routinely engaged by notable global brands for assistance with high-stakes litigation, Kelley Drye & Warren LLP enjoys a particularly prominent presence in the fashion, retail, and consumer products industries. Practice head Andrea Calvaruso, who operates from the firm’s New York office, bolsters the practice with her vast domestic and international experience in this arena. New Jersey’s Michael Zinna deploys his expertise in opposition and cancellation proceedings before the TTAB to advise notable clients, such as Marc Jacobs. In New York, Patricia L. Werner advises a client roster spanning the consumer products, entertainment, retail, and computer-related tech sectors, among others, while Kelli Ortega is well-positioned to advise high-profile clients such as Foot Locker with domain name management and enforcement, as well as a varied array of trademark and copyright matters.

Practice head(s):

Andrea Calvaruso

Other key lawyers:

Michael Zinna; Patricia L. Werner; Kelli Ortega


‘The best IP lawyers I have had the fortune of working with.’

‘Andrea Calvaruso is an IP phenomenon. Patricia L. Werner is one of the moment commercial IP lawyers I have ever met. In the most stressful of situations, Patricia remains calm and composed and gets things done.’

Key clients

Endeavor (Formerly WME | IMG)

The Avon Company

Bacardi & Co. Ltd.

Foot Locker Retail, Inc.

Take-Two Interactive Software, Inc.

Ralph Lauren Corp.

Ashley Stewart, Inc.

Mane Addicts

Marc Jacobs International


Regency Centers Corporation

Nelk Inc.

Work highlights

  • Representing Nelk Inc. in the Eastern District of New York in an action filed by FullSend, Inc. (FSI), which is seeking declaratory judgment of non-infringement, and has made claims for tortious interference and trade libel, arising out of Nelk’s objection to FSI’s use of the name FULL SEND for the promotion and sale of CBD products.
  • Providing continual representation to long-term client the Bacardi Group on trademark, copyright, and patent matters.
  • Representing NSI International, a marketer and manufacturer of toy and consumer products, achieving a favorable outcome in its recent lawsuit against The Orb Factory for the infringement of NSI’s Wubble® bubble ball trademark.

Knobbe Martens Olson & Bear LLP

With demonstrable capabilities cross federal and state trademark litigation, ‘business-savvy’ Knobbe Martens Olson & Bear LLP maintains an active practice across pharma, computer software, fashion, and beverage sectors. Co-leads Lauren Keller Katzenellenbogen and Lynda Zadra-Symes are based in Orange County. Keller Katzenellenbogen bolsters the practice with her broad range of expertise, assisting clients in the computer software, medical devices, and consumer products industries, among others, while seasoned litigator Zadra-Symes draws on over 32 years of experience in handling proceedings in federal courts and the TTAB. Also based in Orange County is Ali Razai, whose strengths encompass issues arising in relation to mechanical and medical devices, optics, and biotech, and seasoned litigator Matthew Bellinger.  Other names to note include Los Angeles’ Brian Horne and Hans Mayer, who contribute their tech sector expertise to the practice.

Practice head(s):

Lauren Keller Katzenellenbogen; Lynda Zadra-Symes

Other key lawyers:

Ali Razai; Matthew Bellinger; Brian Horne; Hans Mayer


‘The firm’s lawyers are down to earth and easy to talk to/work with. It’s a delight.’

‘Knowledgeable and able to distill that knowledge down into layman’s terms.’

‘The firm takes a collaborative approach to case work which works well with our company culture. This extends to flexibility and innovation, including in processes and billing.’

‘KMOB has a strong stable of business-savvy lawyers.’

‘Lauren Keller has been a solid IP litigator for us. She provides practical advice that moves the ball forward.’

Key clients

Monster Energy Co.

Big Funny LLC

Jacuzzi Brands

Public Storage

Work highlights

  • Represented Monster Energy Co. in trademark litigation against BeastUp LLC concerning Monster’s Claw Icon mark.
  • Represented Big Funny LLC in defense of litigation brought by Metamorfoza, D.O.O. relating to Big Funny’s use of the name “Museum of Illusions” at its museums in Los Angeles and Miami.
  • Represented Public Storage in filing a lawsuit against Mini Public Storage to enforce and stop the use of its valuable PUBLIC STORAGE® trademark.

Pattishall, McAuliffe, Newbury, Hilliard & Geraldson LLP

With standout clients such as Eli Lilly and Aston Martin in its client roster, Chicago IP boutique Pattishall, McAuliffe, Newbury, Hilliard & Geraldson LLP's expansive range of capabilities include trademark, false advertising, trade dress, and unfair competition. Bradley Cohn deploys his vast experience appearing before state and federal courts and the US Patent and Trademark Office, while Thad Chaloemtiarana's wide-ranging expertise encompasses trademark infringement, dilution, and domain name cybersquatting. Seasoned litigator Jonathan Jennings frequently handles matters pertaining to trademark litigation, prosecution, and licensing for a broad array of clients and Phillip Barengolts's arsenal of skills incorporate significant court expertise, especially across various circuit courts of appeal, handling trademark, trade dress, design patent, and brand protection work. Ashly Boesche's practice comprises the full spectrum of trademark and unfair competition issues, with Jacquelyn Prom being noted for her knowledge of trademark, domain name and right of publicity.

Other key lawyers:

Bradley Cohn; Thad Chaloemtiarana; Jonathan Jennings; Phillip Barengolts; Ashly Boesche; Jacquelyn Prom


‘Their focus on IP gives them an edge in terms of knowledge and one can feel that when seeking advice or action by Pattishall. There is a good number of very knowledgeable people.’

‘They listen well, and that leads to perfect advice or action.’

‘Jonathan Jennings is very experienced and able to take a helicopter view.’

Key clients

Acer Incorporated

Eli Lilly and Company

GVW Group, LLC

Lincare Holdings Inc. (a subsidiary of Linde)

Central Garden & Pet Company

Jack & Friends LLC

Aston Martin Lagonda Limited

BorgWarner, Inc.

Shield Corporation Limited

PLZ Corporation

Work highlights

  • Conducted worldwide trademark searches for several potential new company names/brands for a proposed publicly-traded spin-off company of BorgWarner, Inc.
  • Advising Lincare Holdings Inc. (a subsidiary of Linde) on a case involving Lincare’s claim of service mark infringement and unfair competition over Doxo’s use of Lincare’s marks and names to offer online billing services to Lincare’s customers.
  • Represent Shield Corporation Limited, owner of the SHIELD mark for a variety of firearm accessories, including laser optical sights for firearms.

Quinn Emanuel Urquhart & Sullivan, LLP

Capitalizing on its global network, Quinn Emanuel Urquhart & Sullivan, LLP operates for a diverse consortium of clients, including OpenAI, Google, and Marriott Worldwide, in a varied spread of trademark, trade dress, false advertising, and unfair competition disputes. Silicon Valley’s Margret Caruso is particularly well-versed in advising Internet, tech, entertainment, and consumer goods companies in this space, while New York’s Todd Anten appears before state and federal courts, as well as the TTAB, in a multitude of commercial and IP litigation. Also in New York is Carey Ramos, who fields a strong practice across music, computer technology, consumer electronics, and fashion sectors, and Rachel Epstein, who strengthens the practice with her proficiencies in the energy, insurance, and financial services sectors. In Los Angeles, Dan Posner is especially active in the entertainment, tech, consumer products, and fashion sectors, and in Silicon Valley, Rachel Herrick Kassabian demonstrates specific expertise in handling trademark matters for Internet sector businesses and tech start-ups.

Practice head(s):

Margret Caruso; Todd Anten; Rachel Epstein; Dan Posner

Other key lawyers:

Carey Ramos; Rachel Herrick Kassabian

Key clients

Lottomatrix NY LLC, Lottomatrix Corporation, Lottomatrix Operations Limited, Lottomatrix Malta Limited, and 99Dynamics Limited.

Marriott Worldwide / Marriott International



Zuru, Inc.

Array US, Inc.

Block, Inc.

Zazzle Inc.

Unstoppable Domains

Alphabet Inc. / Google LLC

Roulette Productions et al.

YKK Corp.

Linq3 Technologies LLC

SL Card Company, Inc.

Barnes & Noble

Benefit Street Partners

Molson Coors Beverage Company; MillerCoors LLC

Jerry Falwell, Jr.

Work highlights

  • Defending owners of the brand and URL against claims of trademark infringement and dilution in claim brought by Jackpocket, Inc., having defeated a motion for a permanent injunction, with the .l..lll;;’ case currently on appeal in the Second Circuit.
  • Won a jury trial on behalf of Array US, arising from ConsumerDirect’s claims of trademark infringement and unfair competition, resulting in Array being awarded millions of dollars on its counterclaims.
  • Defending Marriott in trademark infringement and dilution case brought by Delta Airlines over Marriott’s use of “DELTA HOTELS” for hospitality services, which had been used for decades by Marriott’s predecessor-in-interest.

Weil, Gotshal & Manges LLP

A team that ‘balances thorough legal research and know-how with pragmatic business guidance’, Weil, Gotshal & Manges LLP covers a full array of trademark mandates for a stellar client roster that includes digital music streaming companies, leading social media platforms, major entertainment companies, and internet service providers. Benjamin Marks spearheads the practice, contributing his considerable expertise in advising on high-stakes trademark, copyright, and music licensing disputes. ‘Go-to lawyer’ Randi Singer is a strong choice for brand owners, internet, and e-commerce platforms, and traditional media companies, with Todd Larson being routinely entrusted by large-scale media and entertainment companies. ‘Problem-solver’ Jessica Falk brings strength in fashion, media, and tech. All listed attorneys are based in New York.

Practice head(s):

Benjamin Marks

Other key lawyers:

Randi Singer; Todd Larson; Jessica Falk


‘Weil’s trademark practice group offers first-rate advice and representation and is backed by a deep bench of expert lawyers across various other practice groups.’

‘The team balances thorough legal research and know-how with pragmatic business guidance. They are responsive and collaborative, working closely with our in-house legal team to develop strategy.’

‘Jessica Falk combines solid legal and practical business advice to help guide our IP monitoring and enforcement practice. She is a problem-solver, always leading with guidance that helps resolve matters without resorting to litigation.’

‘Randi Singer is our go-to lawyer when seeking pragmatic business advice. Randi leverages her legal know-how to help us develop winning strategies wherever we are faced with challenges or risks. She expertly weaves law practice and procedure into her representation whenever necessary to ensure we are zealously protecting our interests.’

Key clients

Getty Images (US), Inc.

A&E Television Networks

MGA Entertainment

Sirius XM Radio Inc. and Pandora Media, LLC

American International Group, Inc. (AIG)

Alibaba Group

Meta Platforms (including subsidiaries Facebook, Instagram, WhatsApp, and Oculus)

Samsung Electronics


North American Concert Promoters Association


Godiva Chocolatier, Inc.

CareDX, Inc.

Kano Computing Limited

Association of American Publishers

Work highlights

  • Secured a resounding early victory by beating-back a motion to dismiss in a trademark and copyright infringement lawsuit on behalf of A&E, challenging competitor Reelz’ airing of a copycat version of A&E’s successful reality show, Live PD.
  • Commenced an AI-related case for Getty Images as plaintiff against Stability AI, alleging copyright and trademark infringement.
  • Successfully resolved several nationwide consumer false advertising class actions for the iconic Brussels-based Godiva Chocolatier, alleging that Godiva failed to disclose to consumers that its Signature Dark Chocolate contains elevated levels of lead.

Adams and Reese LLP

Operating for several global brands across the retail, consumer goods, tech, and defence industries, Adams and Reese LLP is particularly well-versed in international trademark, filing, registration, and prosecution mandates. Mitch Boult spearheads the practice, drawing on his extensive experience in international trademark portfolio management. Other key contacts in the team include Maia Woodhouse, who fields a strong practice encompassing a diverse range of global IP litigation and enforcement mandates, and Kristina Montanaro Schrader, who utilizes her prior experience with the International Trademark Association and the International Anti-Counterfeiting Coalition to assist clients with disputes against counterfeiters and trademark infringers on a global scale. All listed attorneys are based in the firm’s Nashville office.

Practice head(s):

Mitch Boult

Other key lawyers:

Maia Woodhouse; Kristina Montanaro Schrader

Key clients

Republic Brands (formerly Republic Tobacco)

Alibaba Holding Group Limited

British Royal Family

HSBC Hong Kong Shanghai Bank

Berlitz Corporation

MercadoLibre, Inc.

Anadarko/Occidental Petroleum

Asurion, LLC

PulteGroup, Inc.

Work highlights

  • Secured affirmation of an $11m jury verdict for Republic Brands, owner of TOP and JOB rolling papers, with an appellate decision clarifying precedent concerning personal liability in infringement.
  • Scored a significant victory for MercadoLibre, Latin America’s largest e-commerce retailer, after the United States Patent and Trademark Office refused the company’s trademark application for its house mark.

ArentFox Schiff

Retained by notable clients such as Amazon and Warner Bros Discovery, ArentFox Schiff possesses a wealth of experience advising these significant companies in the fields of media, entertainment, fashion, and tech, among others. The practice is jointly led from Washington DC by US and Venezuela-qualified Ricardo Fischer, Christopher Norton and Anthony Lupo, who demonstrates substantial competency across the entertainment, fashion, and tech sectors. In New York, Michelle Marsh manages high-profile and multi-jurisdictional IP disputes, and Elizabeth Cohen bolsters the practice with her expertise in metaverse, fintech, and footwear tech issues. DC’s Ross Panko is well-positioned to advise on proceedings before the TTAB and in domain dispute proceedings arising under ICANN’s Uniform Domain-Name Dispute-Resolution Policy. New York’s Lindsay Korotkin is adept in representing clients before federal and state courts, as well as the TTAB and Copyright Office Review Board.

Practice head(s):

Ricardo Fischer; Anthony Lupo; Chris Norton

Other key lawyers:

Michelle Marsh; Elizabeth Cohen; Ross Panko; Lindsay Korotkin

Key clients, Inc.

Warner Bros. Discovery

Deutsche Telekom AG (T-Mobile)

Spectrum Brands, Inc.

Encyclopaedia Iranica Foundation


Rothy’s, Inc.

Fossil Group, Inc. and Michael Kors, LLC

The Saul Zaentz Company

Ferrari S.p.A.

Buzzfeed, Inc.

Work highlights

  • Acting as lead litigation counsel to fashion brands Fossil and Michael Kors, in connection with an anti-counterfeiting and enforcement matter pending in the Southern District of New York.
  • Acting as lead counsel to footwear brand, Rothy’s, handling all of the company’s national and international IP matters.

Dickinson Wright PLLC

Leveraging its wide-ranging national and international office network to advise global and multinational brands, ‘highly commercial’ Dickinson Wright PLLC maintains a varied litigation practice that encompasses trademark infringement, dilution, and unfair competition issues, enjoying an active presence in federal courts on a national scale and has represented clients in Uniform Domain Name Dispute Resolution Proceedings. In Washington DC, ‘standout’ attorney Nicole Meyer steers the department, contributing her expertise across the travel, food, clothing, and retail industries, while Jonathan Redway is routinely entrusted by clients to handle trademark, false advertising, and copyright disputes in state and federal courts. In Fort Lauderdale, Catherine Hoffman capitalizes on her considerable software engineering experience to assist clients with technical aspects within the IP space.

Practice head(s):

Nicole Meyer

Other key lawyers:

Jonathan Redway; Catherine Hoffman


‘Very well-known for trademark matters – especially disputes and contentious opposition proceeding matters. Highly commercial firm with client focus at the core.’

‘Nicole Meyer is a standout attorney and is my go-to person for all US trademark matters, both prosecution and contentious. She has a fantastic reputation as does the firm overall and especially for IP.’

Key clients

1906 Collins LLC and Mathieu Massa

Carhartt, Inc.

Allstar Products Group, LLC

Ontel Products Corporation

VIP Products LLC

Work highlights

  • Represents the global outdoor and workwear apparel retailer Carhartt in a trademark infringement action against Costa Del Mar, Inc.
  • Defending Allstar Products Group against a lawsuit brought by Encompass Pet Products for alleged violations of trade dress, copyright, trademark, and other related claims.
  • Represented VIP Products LLC as respondent in a trademark case before the US Supreme Court, which has now been remanded to district court.

Duane Morris LLP

Duane Morris LLP leverages its extensive experience before federal courts, the TTAB, and the ITC to handle complex trademark litigation across such sectors as consumer goods, financial services, and life sciences. Philadelphia-based Nicole McLaughlin, who fields a considerable workload that incorporates brand management, trademark infringement, and counterfeit litigation, and New York-based Mark Lerner, who is adept at managing trademark, trade dress, and false advertising litigation. In Philadelphia, Christiane Schuman Campbell leverages her expertise across the fashion, alcohol, pharma, and life sciences sectors to advise an extensive array of clients, from start-ups to established brands, and Tyler Marandola represents clients throughout IP, tech, and commercial disputes. In Palo Alto, Jennifer Lantz is particularly well-versed in trademark litigation before federal courts, while Philadelphia’s Lauren Matturri is routinely engaged by clients for assistance with trademark litigation, infringement investigations, and licensing agreements.

Practice head(s):

Nicole McLaughlin; Mark Lerner

Other key lawyers:

Christiane Schuman Campbell; Tyler Marandola; Jennifer Lantz; Lauren Matturri

Key clients


Mead Johnson LLC

Book of the Month Club LLC

Newsmax Media Inc.

Dotdash Media

Hovertech International

Farberware Licensing

City Furniture

Georgia Association of Home Inspectors

Students For Liberty

Colony Grill Development, LLC

J&J Snack Foods/The ICEE Company

Robinhood Markets, Inc.

Work highlights

  • Guided HoverTech International’s IP strategies, gaining allowance of over 100 patents and trademarks worldwide.
  • Represented Book of the Month Club in successfully challenging use of “Book of the Month” in advertising by third parties.
  • Defending Colony Grill Development, LLC’s pizza chain business against competitor’s claims trade secrets in pizza recipes and trademark infringement.

Fenwick & West LLP

Counting tech and life sciences companies in its varied client roster, Fenwick & West LLP maintains a strong practice in the AI, machine learning, and big data spaces in the healthtech, consumertech, fintech, and blockchain sectors. Leading the team from the Silicon Valley office, ‘standout performer’ Eric Ball harnesses his vast experience in handling domestic and international mandates to advise companies in the gaming industry, along with those with a strong presence in the blockchain and crypto fields. In San Francisco, adept litigator Jedediah Wakefield is particularly noted for his expertise before the TTAB alongside managing Section 337 investigations instituted by the ITC. In Silicon Valley, Kimberly Culp, who is notably active in the digital media, e-commerce, and tech sectors, and Irene Aguirre, who bolsters the team with her expertise in brand protection and expansion, are also of note.

Practice head(s):

Eric Ball

Other key lawyers:

Jedediah Wakefield; Kimberly Culp; Irene Aguirre


‘Eric Ball has a list of enviable clients, in particular in tech. He is super switched-on, hard-working, and knows how to get results. A standout performer.’

‘Excellent team that has the ability both to handle defensive matters and offer world-class portfolio management. The combination of the two, and the firm’s cultural commitment to teamwork, leads to outstanding litigation results.’

Key clients




Hello Therma








Zero Labs Group

Work highlights

  • Represented Yuga Labs, the creator of the Bored Ape Yacht Club NFT collection, in a successful trademark lawsuit claiming two individuals created an infringing NFT collection that points to images taken from Yuga Labs.
  • Represented Zero Labs Group — an automotive and industrial design, tech, and engineering firm in a long-running trademark dispute.
  • Represented Polygon, a company in the blockchain space, in a trademark infringement suit in the District Court for the Northern District of Georgia.

Jones Day

Cleveland’s Carrie Kiedrowski co-leads the ‘very practical, efficient, and knowledgeable’ team at Jones Day, which demonstrates wide-ranging capabilities in trademark, advertising, and unfair competition litigation, drawing strength from an office network that covers the Americas, EMEA, and Asia Pacific regions. Kiedrowski holds a wealth of experience in online trademark infringement issues and domain name disputes before the WIPO. Also in Cleveland is Meredith Wilkes, who operates for household name clients in trademark, trade dress, and design patent litigation. Based in Washington DC, veteran litigator John Froemming is well-versed in Lanham Act-related disputes. In Houston, Houston’s Anna E. Raimer strengthens the team with her experience before the TTAB, as well as her multi-jurisdictional capabilities, while Megan McKeown contributes her expertise across the sectors of airlines, media, and tech to the practice.

Practice head(s):

Carrie Kiedrowski; Edouard Fortunet

Other key lawyers:

Meredith Wilkes; John Froemming; Anna E. Raimer; Megan McKeown


‘Very practical, efficient, and knowledgeable. Jones Day’s trademark database for clients to manage their trademark portfolios is a game changer.’

‘Carrie Kiedrowski is excellent.’

Key clients

McCain Foods, USA

The NOCO Company

Ricoh Company, Ltd. And Ricoh USA, Inc.

McCain Foods Limited and McCain Foods USA, Inc.

Axion Biosystems, Inc.

Hangzhou Hikvision Digital Technology Co., Ltd.

The Wikimedia Foundation

Work highlights

  • Defending McCain Foods, a producers of frozen potato products, against allegations of trade dress and design patent infringement brought by Simplot, one of McCain’s chief competitors, in connection with the shape of a twisted French fry product.
  • Representing The NOCO Company before the ITC and in various US District Courts, in connection with Lanham Act claims against various infringers selling knockoff battery charger cases which infringes NOCO’s proprietary X Design Trade Dress.
  • Defending Axion Biosystems in connection with false advertising claims, as well as patent infringement claims, raised against its biotech platforms by a direct competitor.

Latham & Watkins LLP

Latham & Watkins LLP utilizes an office network spanning North America, Europe, Asia, and the Middle East, to act for high-profile clients such as Sephora and AbbVie, across a wide range of sectors. ‘Strategic’ and ‘talented’ Jennifer Barry, who jointly leads the practice from the firm’s San Diego office, is regularly entrusted by notable brands (including Peloton) to advise on complex litigation. Other practice heads include tech expert Tony Sammi in New York and Jeffrey Homrig in Austin, whose experience encompasses appearances in state and federal courts, and before the ITC. San Francisco’s Perry Viscounty possesses a wealth of experience advising brands, tech companies, athletes, and celebrities in a diverse array of trademark mandates.

Practice head(s):

Jennifer Barry; Tony Sammi; Jeffrey Homrig

Other key lawyers:

Perry Viscounty


‘Latham as a team is collectively brilliant and has supported my company with our legal needs through all kinds of challenges.’

‘Jennifer Barry leads a team of very talented trademark litigators who are knowledgeable, creative, and very effective in a wide range of trademark-related types of disputes, including cryptocurrency, technology, entertainment, consumer products, domain names, etc.’

‘Jennifer Barry really stands out as team leader and an incredibly effective litigator. She knows when to negotiate and when to stand firm — and has demonstrated an ability to be very creative when it comes to structuring a settlement deal.’

Key clients



AbbVie, Allergan, and Zeltiq


GOAT Group

Masco Corporation

Vertex, Inc.

Roblox Corporation

Dapper Labs

Work highlights

  • Advising Peloton in a cancellation action based on genericness in front of the US Patent and Trademark Office’s Trademark Trial and Appeal Board against several registrations owned by fitness equipment company Mad Dogg Athletics.
  • Assisting Proton AG in a trademark infringement dispute against a start-up, Metallicus, Inc.
  • Representing global pharmaceutical and medical device companies AbbVie, Allergan, and Zeltiq, in a global effort to protect Allergan’s rights in the famous BOTOX trademark and Zeltiq’s renowned COOLSCULPTING trademark.

Mayer Brown

Drawing on its bench strength across the Americas, Europe, Middle East, and Asia Pacific regions, Mayer Brown routinely represents global consumer brands in a diverse host of matters arising from the food and beverages sector. John Mancini, who helms the practice from the firm’s New York office, is a strong choice for tech, media, and telecoms companies, bringing extensive experience representing these clients in the ITC, USPTO, and TTAB. In Chicago, Kristine Young routinely represents a diverse host of clients across the retail, banking, tech, entertainment, and hospitality industries.

Practice head(s):

John Mancini

Other key lawyers:

Kristine Young


‘Deep understanding of US IP laws and how to best approach the client’s business needs.’

Key clients

3M Corporation


Nespresso USA, Inc.

Blue Bottle Coffee, LLC

Capri Sun GmbH

Work highlights

  • Obtained a permanent injunction for 3M Corp. against a New Jersey-based company that violated federal trademark and false advertising law while attempting to sell 3M-branded N95 masks at drastically-increased prices to New York City officials amid the COVID-19 pandemic.
  • Achieved a victory in the Southern District of New York on behalf of Nespresso USA, Inc., in a trade-dress action against Peet’s Coffee, Inc. involving the Nespresso Original Line capsule.