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ARTICLE · 04 JULY 2025

The TAKE IT DOWN Act Targets AI-Generated And Authentic Nonconsensual Intimate Images

Nelson Mullins Riley & Scarborough LLP
Nelson Mullins Riley & Scarborough LLP
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Nelson Mullins Riley & Scarborough LLP

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The Tools to Address Known Exploitation by Immobilizing Technological Deepfakes on Websites and Networks Act, the TAKE IT DOWN Act, a federal bipartisan effort to require...

United StatesTechnology

The Tools to Address Known Exploitation by Immobilizing Technological Deepfakes on Websites and Networks Act, the TAKE IT DOWN Act, a federal bipartisan effort to require covered platforms to remove nonconsensual intimate images, was signed into law by President Trump on May 19, 2025. The TAKE IT DOWN Act requires platforms to establish takedown procedures within a year, and violations are subject to Federal Trade Commission (FTC) enforcement, including criminal penalties.

The Act is effective as of May 19, 2025. Covered platforms have until May 19, 2026 to implement a notice-and-removal process for nonconsensual intimate visual depictions, as required by the Act.

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