Protecting Kids From GenAI

The AI industry is reshaping childhood, and the danger is clear and present.

In the relentless pursuit to dominate market share, tech companies have increasingly turned their sights on kids. When Google announced that it would begin allowing children under 13 to use Gemini AI – its conversational chatbot – it should have set off alarm bells. Children as young as 11 are now the target demographic for an unpredictable artificial intelligence system.

The playbook is disturbingly familiar. Cigarette companies once pursued young consumers in the 1980s, and today, tech giants understand that early adoption means cultivating customer dependence for life.

Google insists safeguards are in place, but its own warnings paint a very different and troubling picture. The company acknowledges that “Gemini is new and evolving,” and can “present inaccurate information as factual”—“our filters try to limit access to inappropriate content, but they're not perfect. Your child may encounter content you