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ARTICLE · 23 OCTOBER 2020

Virtual Events Raise Real World Legal Issues

Among the countless casualties of COVID-19, many much-anticipated events had to be canceled. Instead, some of the world's largest entertainment industry events are becoming virtual experiences.

United StatesMedia, Telecoms, IT, Entertainment

Among the countless casualties of COVID-19, many much-anticipated events had to be canceled. Instead, some of the world's largest entertainment industry events are becoming virtual experiences.

Comic Con, which boasts over 135,000 annual attendees, announced that its in-person convention will be replaced in 2020 by a virtual experience. Lollapalooza, an annual music festival in Chicago, will also be virtual this summer. Even the venerable Cannes Film Festival has moved online.

These virtual formats pose new legal challenges, however, including cybersecurity threats, consumer privacy policies, and music licensing.

Challenge 1: Cybersecurity

Many massive, in-person events begin with the same safeguards—a meandering security line, complete with metal detectors and bag inspections. In a virtual environment, there are no such protective measures. Instead, event planners must consider the issue of cybersecurity, especially given the increased number of cyber-attacks

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