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ARTICLE · 20 MAY 2020

New Information On NAD SWIFT Fast Track Process

Frankfurt Kurnit Klein & Selz PC
Frankfurt Kurnit Klein & Selz PC
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Frankfurt Kurnit Klein & Selz PC

Frankfurt Kurnit Klein & Selz PC

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New Information on NAD SWIFT Fast Track Process

United StatesMedia, Telecoms, IT, Entertainment

Today, roughly six weeks since NAD rolled out its new "SWIFT" fast track process, NAD Director Laura Brett provided new information about the process during a webinar presentation, including the current caseload, staffing, appeals, and more. We've summarized some key takeaways below.

What does the current caseload look like?  Brett stated that as of now, two challenges have been initiated under SWIFT, both of which NAD initially deemed appropriate for the fast track process. One has been resolved on consent of the parties and will be posted to NAD's online archive soon. The other is still in the early stages.

What if my challenge is rejected from the SWIFT process? If  a challenge is rejected from the SWIFT process (either because NAD initially deems it is inappropriate, or decides so after a jurisdictional challenge from the advertiser), the challenger will have the opportunity to pursue their challenge on the regular NAD track. However, we learned today that

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This post first appeared in Frankfurt Kurnit's Focus on the Data blog (www.focusonthedata.com). It provides general coverage of its subject area. We provide it with the understanding that Frankfurt Kurnit Klein & Selz is not engaged herein in rendering legal advice, and shall not be liable for any damages resulting from any error, inaccuracy, or omission. Our attorneys practice law only in jurisdictions in which they are properly authorized to do so. We do not seek to represent clients in other jurisdictions.

Originally published by the New York Legal Ethics Reporter

www.fkks.com

This alert provides general coverage of its subject area. We provide it with the understanding that Frankfurt Kurnit Klein & Selz is not engaged herein in rendering legal advice, and shall not be liable for any damages resulting from any error, inaccuracy, or omission. Our attorneys practice law only in jurisdictions in which they are properly authorized to do so. We do not seek to represent clients in other jurisdictions.

www.fkks.com

This alert provides general coverage of its subject area. We provide it with the understanding that Frankfurt Kurnit Klein & Selz is not engaged herein in rendering legal advice, and shall not be liable for any damages resulting from any error, inaccuracy, or omission. Our attorneys practice law only in jurisdictions in which they are properly authorized to do so. We do not seek to represent clients in other jurisdictions.

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