Okay, Okay, so the headline is fake news, but it certainly
captures our mood at the moment.
In fact, there is quite an interesting story here. The image on
the right comes from an ad for a recent Halloween event called
"Terror in the Trees" held at Beamish Hall in County
Durham. The image was on a poster at Central Station in Newcastle
upon Tyne. This might be considered as untargeted media that would
be seen by anyone, including children. However the residents of
Newcastle are gritty northerners, for whom the significance of
Halloween is that marks the date from which it is considered
socially acceptable to go outside in a long sleeved shirt, and not
just a T-shirt. Safe to assume that these people are "well
'ard", and not easily spooked.