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ARTICLE · 29 MAY 2019

Google Updates Ad Policies On Abortion-Related Advertising

Frankfurt Kurnit Klein & Selz PC
Frankfurt Kurnit Klein & Selz PC
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Frankfurt Kurnit Klein & Selz PC

Frankfurt Kurnit Klein & Selz PC

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Google just announced changes to its policies relating to abortion-related advertising.

United StatesMedia, Telecoms, IT, Entertainment

Google just announced changes to its policies relating to abortion-related advertising.  The changes, which only apply to advertisers in the United States, the United Kingdom, and Ireland, will go into effect in June.

Under the new policy, advertisers that want want to run ads using keywords related to getting an abortion will first need to be certified by Google as an advertiser that either provides abortions or does not provide abortions.  

Once Google certifies the advertiser, all of the advertisements from that advertiser will include a disclosure that states either "Provides abortions" or "Does not provide abortions." 

Google said that, "This added transparency will help ensure that users have the necessary information to decide which abortion-related ads are most relevant to them."

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www.fkks.com

This post first appeared in Frankfurt Kurnit's Focus on the Data blog (www.focusonthedata.com). It provides general coverage of its subject area. We provide it with the understanding that Frankfurt Kurnit Klein & Selz is not engaged herein in rendering legal advice, and shall not be liable for any damages resulting from any error, inaccuracy, or omission. Our attorneys practice law only in jurisdictions in which they are properly authorized to do so. We do not seek to represent clients in other jurisdictions.

Originally published by the New York Legal Ethics Reporter

www.fkks.com

This alert provides general coverage of its subject area. We provide it with the understanding that Frankfurt Kurnit Klein & Selz is not engaged herein in rendering legal advice, and shall not be liable for any damages resulting from any error, inaccuracy, or omission. Our attorneys practice law only in jurisdictions in which they are properly authorized to do so. We do not seek to represent clients in other jurisdictions.

www.fkks.com

This alert provides general coverage of its subject area. We provide it with the understanding that Frankfurt Kurnit Klein & Selz is not engaged herein in rendering legal advice, and shall not be liable for any damages resulting from any error, inaccuracy, or omission. Our attorneys practice law only in jurisdictions in which they are properly authorized to do so. We do not seek to represent clients in other jurisdictions.

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