Rapper and actor O'Shea Jackson, professionally known as Ice
Cube, lost his day in court (for now) on claims of false
endorsement against trading platform Robinhood because he failed to
plausibly allege that Robinhood's use of his image and
catchphrase implied endorsement. Robinhood had published a
newsletter on its website "Robinhood Snacks" which
featured an article discussing market corrections for technology
stocks with an alteration of Ice Cube's lyric and catchphrase
"Check yo self before you wreck yourself"—here,
"Correct yourself before you wreck yourself"—along
with the below image of Ice Cube from Are We Done Yet?
(2007):

In response, Ice Cube filed a complaint in the U.S. District
Court for the Northern District of California, alleging that
Robinhood's article falsely implied that he had endorsed
Robinhood and its services. He claimed false endorsement
under the Lanham Act as well as misappropriation of likeness and
unfair competition under