The 4-Hour Plaintiff: Author/Speaker/Podcaster Tim Ferriss Secures Default Judgment

Order Granting In Part And Denying In Part Plaintiffs' Motion For Default Judgment, Timothy Ferriss, et al. v. Alliance Publishing, Inc., et al., Case No. 15-cv-05675 (Judge Edward M. Chen)

Tim Ferriss is known for authoring The 4-Hour Workweek and other self-help books on the "4-Hour" theme. He may now become known as the "4-Hour Plaintiff" after he and a company he owns, Krisa Performance, obtained a default judgment against defendants alleged to have improperly used his name and likeness in connection with a fraudulent scheme.

Ferriss alleged that defendants Alliance Publishing and Peagan Twitty perpetrated a fraudulent "get rich quick" scheme in which they published a flyer asking their targets to mail $97 to Alliance Publishing and $100 to a "dealer" in Fort Wayne, Indiana. According to the flyer, participants would then access the "Infinity Income Dealership" program and become millionaires within three years—though how that would happen was not