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ARTICLE · 06 AUGUST 2015

FTC To Host Workshop On Online Lead Generation

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The FTC has increasingly focused its attention on the online lead generation industry by bringing enforcement actions against payday loan lead generators...

United StatesConsumer Protection

The FTC has increasingly focused its attention on the online lead generation industry by bringing enforcement actions against payday loan lead generators (lead generators alleged to have engaged in advertising that lacked disclosures required by the Truth in Lending Act), mortgage lead generators (lead generators alleged to have deceptively advertised mortgage products by misrepresenting their terms and conditions), and even companies that use lead generators to subvert telemarketing laws (a home security company alleged to have bought phone numbers from lead generator companies that made illegal robocalls to homeowners in violation of telemarketing laws). Following this trend, the FTC recently announced its upcoming workshop, Follow the Lead: An FTC Workshop on Lead Generation. The workshop will be held on October 30, 2015, at the FTC's D.C. Office, located at 400 7th Street SW, Washington, DC 20024. 

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